Social Media Marketing Manager

Part-Time Social Media Marketing Manager

Suntrup Auto GroupSt. Louis, MO (Hybrid / On-site as needed)

Suntrup Auto Group is seeking a Part-Time Social Media Marketing Manager to oversee and grow our digital presence across three dealership locations:

• Suntrup Ford Kirkwood

• Suntrup Ford Westport

• Suntrup Buick GMC

This role is ideal for a creative, detail-oriented individual who understands social media marketing, customer engagement, and brand consistency—especially in a fast-paced, customer-focused environment.

Key Responsibilities

Social Media Management

• Manage and maintain content across Facebook, Instagram, LinkedIn, and TikTok for all three dealership locations

• Ensure consistent branding, messaging, and tone across all platforms

• Plan, schedule, and publish regular posts (static, video, stories, reels, etc.)

Content Creation

• Create original content including photos, short-form videos, captions, and promotional posts

• Capture on-site content as needed (vehicles, team members, community events, promotions)

• Highlight inventory, service specials, dealership culture, community involvement, and customer experiences

Customer Engagement

• Monitor and respond to customer messages, comments, and inquiries across social platforms in a timely and professional manner

• Engage with followers to build relationships, trust, and brand loyalty

• Escalate customer issues to management when appropriate

Growth & Performance

• Track basic engagement metrics (reach, impressions, followers, interactions)

• Suggest ideas to improve engagement, impressions, and audience growth

• Stay current on social media trends and best practices, especially short-form video

Qualifications

• Experience managing social media accounts for a business or brand (automotive experience a plus, not required)

• Strong writing skills with an understanding of tone, branding, and customer-friendly messaging

• Comfortable creating short-form video content (Reels, TikToks, Stories)

• Organized, self-motivated, and able to manage multiple pages at once

• Professional communication skills and customer-service mindset

• Familiarity with social media scheduling tools is a plus

Position Details

• Part-time role (hours flexible; consistency required)

• Hybrid / on-site presence as needed for content creation

• Opportunity to grow with a well-established, family-owned automotive group

• Competitive part-time compensation based on experience

Why Suntrup Auto Group?

Suntrup Auto Group is a family-owned dealership group with deep roots in the St. Louis community. We pride ourselves on exceptional customer service, strong company culture, and continuous growth. This role offers the opportunity to have a direct impact on our brand presence and customer relationships.