Social Media Specialist Part-Time

Dealer Source Ltd is looking for a Social Media Specialist to maintain, develops, and implement multi-platform social media content (daily post, videos, advertisements, stories and reels). You will also monitor and manage the Dealer Source Ltd brand and image, analyze engagement data, identifies trends in follower interactions, and plans digital campaigns to influence, grow our brand and engage with followers.

Our ideal candidate is motivated and driven self-starter who loves creating social media content, is passionate about follow up and enjoys interacting with followers.

SCHEDULE: MONDAY - FRIDAY   10am - 3:30pm (hours may vary depending on content availability)

Responsibilities:

• Create, edit and generate interest through posting on various social media platforms that are highly engaging and fun on a daily basis to attract sales leads and followers interaction that align with business goals that both grow and maintain followers through various social media platforms.

• Stay up-to-date with social media trends in the automotive accessories industry by monitoring various platforms to ensure trend and brand consistency. Facilitate brand and company awareness through social media channels.

• Maintain our Online presence on Facebooks, Instagram, Yelp & Google’s company profile, reviews, update with new pics, create ads, manage ads budget (enter charges into QB) and links on Facebook, Messenger, IG, Link Bio, Website and reviews.

• Create and present analytical reports monthly to demonstrate digital media performance and adjust strategies and tactics as appropriate.

• Respond to post or follower’s inquiries and comments on all aspects of social media interaction between audiences and the company.

• Create and manage company blog

• Create a monthly newsletter to be posted & emailed to customers & followers.

• Maintain website content, photo gallery (website/retail bldg.), website updates, changes and post new vendor videos through WordPress.

• Update online and ap price list as needed

• Identify new opportunities for engagement by Brainstorming concepts and ideas, suggest and implement new features to develop brand awareness as well as having creative control to grow our social presence within our industry

• Interact with other members of the staff on a variety of projects for website redesign, video projects, and graphics for project presentations.

• .Perform all other duties as assigned.

Skills and Experience:

• Fluent in ALL social media platforms: FB, TikTok, IG,

• Working knowledge of WordPress, Adobe, Publisher, Google Suite, Canva, Mail Chimp, CRM’s

• Through understanding of Google Business

• Be up to date on how to best use all current popular social media platforms and experience creating content on TikTok, Facebook, Instagram, YouTube, etc.

• Excellent written and verbal communication skills

• Comfortable taking initiative and working independently