Social Media Video Editor

High Point University's Office of Communications is seeking a Social Media Video Editor. Are you a master at grabbing attention in just a few seconds with your video edits? Do you live and breathe video trends-crafting videos that stop thumbs mid-scroll? We're on the hunt for a creative powerhouse to join the High Point University social media team as a video editor. As the video editor, you will know how to tailor videos for maximum engagement on various platforms. You will transform raw footage into jaw-dropping edits - quick cuts, snappy captions, the perfect sound bite. You will deliver polished, hype-worthy videos that are ready to go live. You will enjoy collaboration and work hand-in-hand with our creative team to brainstorm bold ideas, take feedback like a pro and push every project to the next level. You will be ready to highlight High Point University's incredible distinctions in both long-form and short-form video storytelling and work with a dynamic, forward-thinking team that values creativity and innovation. Your work will be seen by thousands (or millions!) and make a difference in how people experience our university brand.

QUALIFICATIONS:

Education

• Bachelor's degree required

Experience and Training:

• Comprehensive knowledge of Premiere Pro and the Adobe Creative Suite
• Strong creative and storytelling abilities
• Ability to thrive in a fast-paced environment and manage multiple briefs simultaneously
• Expertise in building creative edits aligned with trends and culture
• Flexibility in adapting ideas
• Innovative approach to executing social content and advertising
• Strong organizational and time management skills to prioritize tasks
• Experienced with videography fundamentals (F-stops, shutter speed, white balance)
• Proficiency with audio recording and editing
• Understanding of video compression and export settings (H.265, bitrates)
• Track record of creating engaging social media content
• Experienced in animated caption/subtitle creation
• Unmatched attention to detail and organizational skills.
• Have a deep understanding of short form content - hooks, storytelling, pacing, and strategy

Essential Functions:

• Directs and shoots professional-quality video content featuring HPU students, faculty and staff, as well as at on-location events
• Edits and produces compelling video that enhance our brand on social media
• Manages the complete video production lifecycle from pre-production (scripting/storyboarding) to final delivery (encoding/uploading to social)
• Repackages content to get greatest exposure for existing footage and stories
• Creates professional captions and subtitles via transcription
• Assembles raw footage and transfer or uploading to a computer
• Analyzes and follow a script, screenplay or outline when performing edits
• Inputs sound to enhance footage, which may include selecting music and writing voice-overs
• Adds graphics to enhance footage
• Digitally splices film and video, synchronizing them into one rough cut file
• Improves and corrects lighting, coloring and faulty footage
• Works closely with Directors to present a final product that matches their vision
• Make revisions to edits upon request
• Create motion graphics and visual effects to enhance video content
• Ensures consistent visual style and production quality across all video project
• Maintains a positive work atmosphere by acting and communicating effectively with students, students' parents, faculty, co-workers and managers.
• Passionately promote The Premier Life Skills University through content in a manner consistent with the university's brand.

ACCOUNTABILITY:

• Ensures the University is positively represented in all videos
• Ensures projects are completed and published on schedule
• Ensure videos are amplified and repackaged appropriately to best promote university stories and our mission
• Ensures content is consistent with the university brand and positively promotes the university.

For more information about this position, please contact Kaylee Billings, Assistant Vice President for Enrollment Marketing | Office of Communications at kbrown5@highpoint.edu