Sr. Growth Manager- Paid Social (Remote)

IMPORTANT: Please only apply if you have direct-to-consumer E-COMMERCE and PAID MEDIA/ADVERTISING experience. All other applications will be rejected.

At iRestore, our mission is to restore confidence by providing safe and effective solutions for improving health and beauty.

We are at an inflection point in our growth curve and are searching for a Growth Marketing Manager focused on Paid Acquisition to join us on our journey to become a major global beauty brand and hit the $100M mark within the next 3 years.

About The PositionWe're looking for a true growth operator— someone who doesn't just know how to run Meta ads, but who owns performance, thinks in systems, and leads with data.

You've managed $1M+/month on Meta, profitably. You've scaled acquisition engines before. You've done it hands-on — not by overseeing an agency or telling someone else what to do. You understand how performance creative, audience structure, and attribution come together. You can spot a gap, diagnose it, and fix it — fast.

This is a full-time, high-ownership role. You'll audit what's in place, understand the system before changing it, then help evolve our growth engine. You'll be proactive, methodical, and fast. If you're looking for a 9-to-5 job or long ramp-up period, this isn't it. Growth is always on — and you signed up for that.

What you'll do:

• Meta strategy, execution, and performance at scale ($1M+/month)
• Creative testing strategy: concept development, briefs, performance reporting
• Ad account structure, audience segmentation, and landing page (or full funnel) testing
• Day-to-day budget and pacing adjustments across Meta + supporting paid social platforms (TikTok, Pinterest, X, Reddit)
• MTA/MMM-driven performance analysis: NC ROAS, CAC, contribution margin, MER
• Feedback loops with creative, CRO, and product teams to align spend with performance
• Testing & scaling new paid social platforms (from early-stage test → core channel)
• Weekly performance reporting across channels, offers, creative, and cohorts
• Strategic testing roadmap across audience, creative, funnel, and offer types

Your Success Will Be Measured By

• Meta NC ROAS / CAC vs goals
• Creative output & win rate across hooks, formats, and promos
• Contribution margin and MER performance during peak windows (e.g., BFCM, New Year)
• Scaling test platforms into profitable secondary channels
• Speed and effectiveness of feedback loops with Creative, CRO, and Data

The ideal candidate has:

• Have scaled Meta to $1M+/month profitably and can back it up with referrals
• Are obsessed with data: you rely on MTA/MMMs, Looker, GA — not just Ads Manager
• Triangulate performance across attribution models and lookback windows
• Know how to PEAR: Plan, Execute, Analyze, React — in that order
• Are thoughtful and methodical — you don't break systems before understanding them
• Take initiative, own outcomes, and don't need to be told things twice
• Thrive in ambiguity and move with speed once you have context
• Communicate with clarity, transparency, and no ego
• Know what it means to be “always on” — and actually get excited by that
• Don't get defensive — you get better

What This Role Is Not

• A content-only role. You'll partner with Creative, but own performance.
• A job with “agency hours.” You'll work when the work needs to happen — and be trusted accordingly.
• A place to “wait for a brief.” You'll write the briefs, own the roadmap, and drive the results.
• A slow ramp. We move fast — you will too.

Tools You'll Use

• Meta Ads Manager, TikTok Ads, other paid social platforms
• Northbeam/Prescient, Google Analytics, Looker
• Shopify
• ClickUp, Slack, Google Sheets
• AI to help improve workflows and performance impact

Our Core Values and what we built our culture around:

• WE THINK BIG: We have a forward-thinking, growth mindset and always consider the big picture in our decisions
• PROACTIVE PROBLEM SOLVER: We use our problem-solving and analytical skills to make data-informed decisions
• WE ARE COMFORTABLE BEING UNCOMFORTABLE: We work together to iron out improvements or changes to achieve goals
• OPEN & HONEST COMMUNICATION/FEEDBACK: We communicate and share feedback with each other with radical candor and transparency
• CONTINUOUS LEARNING & IMPROVEMENT:  We are always improving the way we work and challenging each other to bring new ways of thinking to the table
• PASSIONATE ABOUT WHAT WE DO:  We strive to motivate and empower each other to contribute to a positive team culture

Company Benefits: 

• Competitive salary, including discretionary performance-based bonuses
• Fully remote work with flexible schedules
• Unlimited PTO
• Health Benefits (medical, dental, vision) with fully covered plans
• Fitness Reimbursement – your physical and mental health is super important
• Learning Reimbursement – we really value lifelong learning and personal development
• Paid Parental Leave 
• Free iRestore Products (In case you or someone you love is losing hair)
• “Work from Home” credit for office furniture & supplies