
SVP Corporate Communications
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Job Description
SharkNinja's SVP Corporate Communications will develop and lead a comprehensive global strategy that protects, promotes, and enhances SharkNinja's reputation among key stakeholders, internally and externally. Reporting to Chief People Officer, Elizabeth Norberg, this individual will be a core member of the company's leadership team and will play an integral role in driving awareness and understanding of SharkNinja's global purpose, value, and contribution. S/he will do this by generating creative, compelling, and consistent communications and an impactful two-way narrative that effectively engages these various audiences.
The successful candidate will be a proven leader with a bias for action and a record of working effectively through a fast-growing, results-oriented organization. The successful candidate will be a trusted advisor and strategic counsel to the CEO, CPO, and SharkNinja's executive leadership team, with proven experience in effectively managing the variety of stakeholder issues.
This role will lead and develop an integrated global communications strategy to advance SharkNinja's brand and reputation as a distinctive provider of innovative products that meet distinct customer needs.
Act as a strategic advisor to the CEO, CPO and Executive Committee. Provide regular advice and counsel regarding internal and external communications and messaging.
Provide executives with a timely assessment of relevant issues and public sentiment along with their bearing on the company and its internal and external communications efforts.
Develop a skilled and effective strategic communications team that works collaboratively to increase awareness of SharkNinja among key global stakeholders.
Serve as one of the company's top spokespeople. Build relationships with media and third-party influencers to enhance reputation and increase awareness.
Ensure ShakNinja has a world-class crisis management plans and procedures and maintain an infrastructure to rapidly act as required.
Collaborate with Investor Relations on financial communications activities, including message development for earnings, investor days, and key financial disclosures.
In partnership with marketing team, utilize digital and social media to interact with key constituents. Build upon existing digital capabilities for proactive and reactive responsiveness to a wide array of communications scenarios.
Develop and track clear metrics aligned to business goals and adjust regularly to ensure maximum performance. Implement measurement programs that drive continuous improvement.
Develop an annual department budget and manage within expectations.
The SVP Corporate Communications will be responsible for media and external communications, social media, internal communications, and executive communications, as well as corporate social responsibility and social impact.
IDEAL EXPERIENCE
Experience leading corporate communications for a global, publicly traded enterprise.
Proven record of successfully working as a business partner with senior management; building trust and effective relationships with leaders across the enterprise.
Strong competency in strategic and crisis communication and public relations.
Demonstrated business acumen and clear understanding of financial performance metrics relevant to a large global enterprise.
Hands on crisis management experience, and the ability to make decisions and provide advice and counsel to senior leaders in fast-paced environment.
Experience building, leading, developing, and inspiring a team of high-performing professionals.
Strong executive presence and proven experience interfacing with external constituents.
Bachelor's degree required, advanced degree an advantage.
Driving Results
Acts to surpass team goals, seizing opportunities to extend the limits of what is possible.
Sets continually higher goals for the team that are ambitious but achievable.
Identifies and acts on new opportunities that enable performance targets to be exceeded.
Seeks new challenges and is energized by exceeding targets.
Collaborating and Influencing
Identifies all necessary stakeholders and connects with them to gain support or agreement.
Negotiates with a genuine give-and-take approach that takes all parties' perspectives into account.
Take advantage of opportunities to build strategic relationships to achieve a specific outcome.
Engages others in open dialogue and adapts own influence approach to different stakeholders in ways that address the interests or concerns.
Anticipates emerging or potential conflicts among all stakeholders and takes steps to pre-empt them.
Acting Strategically
Create a 2-3-year roadmap or blueprint to implement the enterprise strategy in own area.
Identifies and prioritizes the most critical future factors to consider in making decisions.
Make plans to address changes or trends in the external landscape (i.e., competitors, clients, and market segments) that affect own business or area.
Develop plans that consider the impact beyond own area, location, function, or market.
Requirement
- 15+ years of progressive experience in corporate communications, public relations, or related fields, with at least 8 years in senior leadership roles.
- Proven record leading communications in complex, global, and matrixed organizations.
- Expertise in executive communications, media relations, crisis management, and employee communications.
- Exceptional written, verbal, and presentation skills with the ability to influence at the highest levels.
- Strong leadership, team development, and cross-functional collaboration skills.
- Bachelor's degree in Communications, Journalism, Public Relations, or related field required; Master's degree preferred.
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