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Transportation Demand Management Marketing Specialist

Foursquare ITPWashington, DC

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Job Description

​​Overview ​If you are you are a marketing and communications professional who is passionate about making a positive difference in the community; is interested in public transportation, biking, walking, and helping others make sustainable travel choices; is creative; is driven to excel in all that you do; are interested in growing professionally; and enjoys working with teams, then this is the position for you. 

​Foursquare ITP is looking to hire a talented and motivated individual to join goDCgo as a Marketing Specialist. goDCgo is the District Department of Transportation’s (DDOT) Transportation Demand Management (TDM) program operated by Foursquare ITP. goDCgo aims to reduce the number of drive-alone trips in the District of Columbia by encouraging commuters, residents, and visitors to bike, walk, scoot, rideshare, and use public transit through a coordinated multi-layered program. 

​This position is primarily based in DDOT’s office in the Navy Yard area of Downtown DC. It requires being on-site one day a week and eligible to telework up to four days a week.  

​Foursquare ITP’s work is centered on our passion for the profession, investment in each other, dedication to our clients, and positive outlook. We are looking for someone who lives our four core values every day. Learn about the principles that shape our culture here.  

Benefits ​We’re proud of the experience we create for our employees and the opportunities we provide for growth. In addition to a competitive salary based on experience and qualifications, we also provide an extensive benefits package. Discover how we invest in our people—through both our Employee Value Proposition and our robust benefits package—here

Role   ​In this role you will be the go-to marketing and communications support for goDCgo’s Employer Services and Schools program.  

​Responsibilities will include:   

  • ​Work as part of the goDCgo team to accomplish organizational goals.   
  • Develop social media content and strategy.  
  • Support the creation of a marketing workplan, detailed calendar of events and campaigns. 
  • Manage website content and oversee updates. 
  • Manage digital communications on social media channels. 
  • Assist with the execution of the annual Transportation All-Star Awards Ceremony along with promotion and expansion of the program.  
  • Interact and connect with influencers to cross promote programs. 
  • Partner with transportation stakeholders across D.C. and the greater region and create co-marketing opportunities specific to each program. 
  • Assist in the writing of press releases about programs and events. 
  • Develop and implement strategic marketing campaigns. 
  • Support the development of marketing and collateral pieces to educate the public about sustainable travel choices, including writing content and providing guidance to graphic design. 
  • Create and manage communications, such as newsletters, blogs, and dedicated emails. 
  • Provide public outreach assistance (events, canvassing, etc.). 
  • Provide customer service and materials fulfillment. 

​Required Skills, Expertise, and Experience   

​The selected candidate must have:   

  • ​Bachelor’s degree in marketing, communications, or similar is preferred. Relevant degree can be substituted with sufficient experience.   
  • At least three years of relevant experience in a progressively responsible role. 
  • ​Experience using Mailchimp or other email marketing service including automation/workflows. 
  • Excellent listening, written, and oral communication skills. 
  • Strong use of Microsoft Word and Microsoft PowerPoint. 
  • Experience using the Adobe Creative Suite (InDesign, Illustrator, Photoshop).  
  • Experience applying design guidelines and branding standards to all materials. 
  • Ability to use self-hosted WordPress (Wordpress.org) to make content edits to websites.  
  • Experience with content creation (reels, blogs, graphics). 
  • Experience working with Salesforce, OneCommute, or another Customer Relationship Management (CRM) software is beneficial.  
  • Proficiency in Spanish is beneficial. 

Location   ​While this is a hybrid in-office/work from home position, the selected candidate must live in or relocate to the District of Columbia region within commuting proximity to downtown. Regular worksites include the DDOT office and Foursquare ITP’s office in DC.   

​Compensation    ​An individual who meets the minimum requirements can earn an annual salary of $73,500. Salary can be as much as $86,500 based on additional education, years of experience, and relevance of experience.    

​We are not able to provide sponsorship now or in the future for this role. Employees must be authorized to work in the US.

​Foursquare ITP is an Equal Opportunity Employer and is committed to providing equal employment opportunities to all employees and applicants for employment.​ 

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