
Manager, Partnership Marketing
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Job Description
Position: Manager, Partnership Marketing - Full Time/Exempt
Department: Corporate Partnerships
Reports to: Director, Partnership Marketing
Location: Arizona Cardinals (Tempe, AZ)
Format: In-person
Cardinals Organizational Summary:
The Arizona Cardinals Football Club is a professional football team within the National Football League (NFL). We compete in the National Football Conference (NFC) West division and call State Farm Stadium, in Glendale, Arizona, our home.
As one of the oldest pro football franchises in the U.S., the Club has established itself as a sport and cultural hallmark within Arizona, as well as a trailblazer for diversity, equity, inclusion, and belonging (DEIB) initiatives and firsts around the League. Our vision is to build a leading sports organization that competes for championships, drives business results, creates loyal fans, develops proud employees, and inspires hope in our community. We are relentless in our pursuit of greatness on and off the field, while positively impacting our people, our fans, and our community.
If you want to join an organization that values putting the team first, doing what is right, growing with positivity, valuing every voice, while driving performance, we would love for you to join our team. Learn more about the Arizona Cardinals and see what's happening .
Job Summary:
The Manager, Partnership Marketing is responsible for execution and fulfillment of the Club's corporate partnerships, consisting of Club trademark and promotional rights, stadium signage, media (broadcast, social & digital), consumer promotions, stadium promotions, special events, community relations programs, hospitality, and cause marketing initiatives, all with a with a focus on delivering measurable return on investment for each assigned corporate partner relationship. In addition to creating upsell opportunities for corporate partners and focused on the retention and renewal of existing Club partnerships.
Primary Job Duties:
The Manager, Partnership Marketing role will have the daily responsibilities including, without limitation, to the following:
- Manage the execution and activation of the Club's mid-level to significant corporate partnerships.
- Assist in various special projects and tentpole events, while collaborating with all key stakeholders to advance the goals and priorities of the Arizona Cardinals organization.
- Develop a clear understanding of partners' individual business goals and initiatives and strategize team opportunities to maximize.
- Consistently identify new ways of generating incremental revenue through account upsell and renewal discussions.
- Work closely with marketing/promotions, entertainment, and community relations departments to develop and implement successful promotions, charitable events, and entertainment features to ensure they meet corporate partner goals and objectives and provide maximum return on investment.
- Assist with maintaining records of all asset implementation including ticket logs, costs, promotions, artwork deadlines and due dates, events/functions, and communications.
- Assist with production of corporate partner ROI reports that include a detailed proof of performance of all activities including documentation of all sponsorship deliverables - signage, radio & TV spots, promotional activity and results, VIP parties, tickets, program/media guide ads, and all marketing/sponsorship assets.
- Assist with the planning and execution of Club related special events.
- Develop strong business relationships with existing and potential corporate partners.
- Effectively communicate across all areas of the company including but not limited to sales, marketing, content, community relations, team charities, ticketing, and finance departments.
- Work closely with the corporate sales department to manage corporate partnerships, and to ensure that current partners receive superior service and comprehensive fulfillment and execution of all contractual elements.
- Other duties as assigned.
Qualifications/Requirements
- Education: Bachelor's degree from an accredited 4-year college or university or equivalent experience in marketing, management, or communications
- Experience: Minimum 5 years of client account management or sponsorship experience
- Skills in client service or account management with an emphasis in professional sports team or with an advertising agency
- Strong understanding of Microsoft Outlook, Power Point, Word, and CRM
- Excellent written and verbal communication skills
- Strong understanding of client service, marketing and sports and event sponsorship programs
- Strong time management and organizational skills
- Ability to multi-task and work under tight deadlines
- Self-motivated and able to work independently
- Demonstrate flexibility and creative problem-solving skills
- Ability to develop outstanding internal and external business relationships
- Proactive problem solver, possessing a strong work ethic
- Good attitude and a commitment to teamwork
- Ability to work evenings, weekends, and holidays; hours will vary depending on business needs
- Must complete all pre-employment forms and successfully pass a background check
Cardinals Benefits/Perks Summary:
The Arizona Cardinals Football Club has developed a comprehensive benefits package that provides economic and inclusive benefits to full-time employees. The Cardinals benefits offer care, protection, and support for employees and their loved ones. The Cardinals organization encourages an environment that is conducive to living a healthy, productive, and flexible lifestyle.
Benefits and Perks include, but are not limited to:
- Health, Dental, and Vision Insurance options; effective the first day of hire
- 401 (k) retirement option with employer match contribution
- Paid Time Off Accruals (including sick time accruals)
- Paid Time Off for most Federal holidays
- Time off for Maternity, Paternity, Military, and Bereavement
- MDLIVE: 24/7 medical support
- Flexible Spending Accounts (FSA) & Health Care Saving Account options
- Discounts on Cardinals gear & paraphernalia
- Tuition reimbursement & Professional Growth opportunities
- Daily free lunch
- Complimentary season tickets
- Subsidized gym memberships
The Arizona Cardinals Football Club is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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