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Senior Strategic Marketing Manager - Automotive

Analog DevicesWilmington, Massachusetts

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Job Description

About Analog Devices

Analog Devices, Inc. (NASDAQ: ADI ) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, and software technologies into solutions that help drive advancements in digitized factories, mobility, and digital healthcare, combat climate change, and reliably connect humans and the world. With revenue of more than $9 billion in FY24 and approximately 24,000 people globally, ADI ensures today's innovators stay Ahead of What's Possible™. Learn more at www.analog.com and on LinkedIn and Twitter (X).

          

At Analog Devices (NASDAQ: ADI), we are passionate about turning tomorrow's possibilities into reality through innovations that link the physical and digital worlds. We are collaborating across ecosystems to transform industries and realize the enormous potential for positive impacts in healthcare, transportation, communications, and industrial automation.

The vision of automobiles as intelligent, connected, and autonomous platforms is becoming a reality and Analog Devices is experiencing significant growth in connectivity and processing solutions for next generation vehicles. The combination of advanced digital capability and Analog Devices’ world-leading analog IC design technology creates opportunities to advance the innovations of Software-defined Vehicles and accelerate the adoption of Electric Vehicles.

We are seeking a dynamic and visionary Senior Strategic Marketing Manager to lead the growth strategy for ADI’s Electrification and Software-defined Vehicle initiatives within the Automotive Market Solutions Group. This role will serve as a key driver of strategic business development, cross-functional alignment, and ecosystem engagement to support long-term market leadership and sustainable revenue growth. You will work at the intersection of technology innovation, customer strategy, and industry collaboration to shape the future of automotive. 

Key Responsibilities:

Strategic Market Leadership

  • Drive a unified automotive narrative across powertrain, battery management, in-cabin connectivity, and compute domains to strengthen ADI’s leadership in next-generation vehicle architectures.
  • Lead cross-business unit collaboration to identify and execute on high-impact market opportunities, including drive holistic go-to-market strategies for Electrification and Software-Defined Vehicle solutions across ADI’s automotive portfolio.

Growth Execution & Opportunity Expansion

  • Contribute to Automotive end market revenue attainment, SAM and share growth by aligning strategies and goals across business unit teams to achieve target revenue and growth plans, working closely with the business operations team for revenue trends tracking & forecasting with sustained accuracy.
  • Identify new SAM expansion opportunities by translating emerging trends (e.g., zonal architecture, battery intelligence, central compute) into actionable initiatives and product opportunities.
  • Drive data-driven decision making through development of cohesive market, customer, and competitive intelligence strategies.

Ecosystem and Customer Engagement

  • Lead external-facing engagements with automotive OEMs, Tier 1s, and ecosystem partners to shape strategic direction, co-develop system architectures, and influence industry standards.
  • Develop and nurture strategic alliances with key software, cloud, and systems integrators to extend ADI’s automotive signal chain leadership into SDV platforms.
  • Build ecosystem strategies and talent networks to support long-term technology and market differentiation.

Organizational Leadership & Influence

  • Influence internal and external stakeholders by aligning priorities and accelerate execution against strategic objectives.
  • Serve as a thought leader and evangelist for electrification and software-defined strategies within ADI and across the broader automotive ecosystem.
  • Mentor and guide junior marketing and strategy talent across the organization.

Required Qualifications:

  • Master’s Degree in Electrical Engineering or Engineering-related field; MBA strongly preferred.
  • 10+ years of progressive experience in strategic marketing, product management, business development, or systems/application engineering, preferably in the automotive or semiconductor industries.
  • Demonstrated leadership in defining and executing go-to-market strategies for complex, cross-functional initiatives.
  • Deep understanding of automotive electrification trends (EV powertrain, BMS, charging systems) and software-defined vehicle architectures (zonal compute, OTA, automotive OS, Ethernet).
  • Experience engaging directly with global automotive OEMs and Tier 1 suppliers.
  • Strong executive communication and storytelling skills, including the ability to synthesize complex technology and business issues.
  • High degree of initiative, adaptability, and collaborative leadership.

Preferred Qualifications:

  • Experience in cloud, AI, or embedded software solutions as applied to automotive.
  • Familiarity with standards and regulatory trends related to EVs, cybersecurity, or in-vehicle networking.
  • Knowledge of the broader mobility ecosystem, including micromobility, fleet electrification, and infrastructure.
  • Track record of brand development, industry thought leadership, and public speaking at industry forums.

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For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export  licensing approval from the U.S. Department of Commerce - Bureau of Industry and Security and/or the U.S. Department of State - Directorate of Defense Trade Controls.  As such, applicants for this position – except US Citizens, US Permanent Residents, and protected individuals as defined by 8 U.S.C. 1324b(a)(3) – may have to go through an export licensing review process.

Analog Devices is an equal opportunity employer. We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group.

EEO is the Law: Notice of Applicant Rights Under the Law.

Job Req Type: Experienced

          

Required Travel: Yes, 25% of the time

          

Shift Type: 1st Shift/Days

The expected wage range for a new hire into this position is $148,500 to $222,750.
  • Actual wage offered may vary depending on work location, experience, education, training, external market data, internal pay equity, or other bona fide factors.

  • This position qualifies for a discretionary performance-based bonus which is based on personal and company factors.

  • This position includes medical, vision and dental coverage, 401k, paid vacation, holidays, and sick time, and other benefits.

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