Sales Director, Property & IP Sponsorship Sales

Job Description

Who We Are

Horizon Sports and Experiences (HS&E) was created to provide a differentiated and comprehensive approach for brands and fans engaging in sports and experiential marketing. With a fully-integrated service model, HS&E includes a core focus on IP creation and monetization, strategic advisory and consulting, media rights, sponsorship, sales, and experiential strategy and activation – transforming marketers' ability to more seamlessly and effectively leverage their brand assets, content, and engagement strategies to drive increased growth and resonance.

What You’ll Do

As a new-to-market business, driving and catalyzing growth is the most essential higher order “job to be done” in our company. The Sales Director (Property & IP Sponsorship Sales) reports directly to the SVP/Head of Sales and will and be responsible developing and establishing new business opportunities around HS&E’s deep roster of owned IP and Sports Properties and will also work with active sponsorship property accounts. The Sales Director will combine creativity with business savvy to create awareness, build brand equity and “spread the gospel” in the marketplace around HS&E’s IP and Properties portfolio. The ideal candidate is resourceful and innovative, has a knowledge of and passion for the sports marketplace, is a creative dealmaker with an entrepreneurial spirit, and is familiar with working with clients and agencies around custom sponsorship opportunities.

50% - Sales Operations, Outreach, and Meetings  

• Lead Outreach, Strategy and Client Relations for our core Property and IP Portfolio  
• High level oversight of negotiation process – ensure clients objectives are being met, partnerships are yielding positive ROI and team is securing partnerships within budget parameters 
• High level oversight of partnership operations, ensuring teams are working effectively, communicating efficiently and organizational structure is productive 
• Proper delegation of day-to-day responsibilities to team members 
• Utilize creative and innovative thinking skills to develop partnership concepts and strategies for clients 
• Ensure all client projections/new revenues are communicated to finance lead in a timely manner; escalate billing issues to finance 
• Facilitate communication with internal counterparts, vendors, rights holders and upper management 
• Communicate regularly with agency partners to ensure partnership strategy aligns/supports the larger media strategy; stay abreast of any business adjustments, new client initiatives, market expansion, etc. that could impact the sponsorship portfolio  
• Build and maintain long-term business relationships (internal and external) 
• Meet with properties/vendors regularly to understand the latest industry developments 

35% - Business Strategy and Development and Property and IP Management

• Support HS&E’s new business efforts with strategic solutions, insights and concept development ideation 
• Build close relationships with key Horizon stakeholders on brand strategy and activation teams 
• Work Closely with our Property partners at PPL, Unrivaled, Victoria Secret to develop strategy and provide relevant sales updates
• Collaboration with our network partners at FOX (Women’s Champions Classic) and ESPN (Pickleball Slam

15% - Staff Development 

• Contribute, build and maintain positive and dynamic culture across the agency, inclusive of team-building efforts and social activities 
• Manage the professional development of each direct report 
• Set career development goals, track performance, and hold team members accountable 
• Work with team members to improve skill sets and remove barriers to effectiveness   
• Provide constructive feedback in real time 

• Contribute to the execution of people functions of the agency (including, but not limited to): 

• Staff reviews / quarterly check-ins 
• Identify training needs for improved performance 
• Developing action plans 

Who You Are

• A strong writer, listener, communicator and presenter 
• Exceptionally organized with a commitment to detail
• Strong relationship builder with Clients, Sports Marketing Agencies and Key Internal Stakeholders
• A proven revenue driver with emerging opportunities and established partnerships
• Driven to meet challenging sales objectives in a high-profile, competitive marketplace
• An expert in identifying opportunities, leveraging research and data to develop strategies, craft impactful sales narratives and negotiate creative solutions.
• Knowledgeable in industry trends with the ability to serve as a subject matter expert
• Team-spirited and collaborative to achieve client objectives
• Able to work in a dynamic, fast-paced environment, while remaining efficient and calm under pressure
• Passionate in the live events landscape and a desire to innovate and keep up with trends 
• Have tremendous organizational skills, attention to detail and ability to manage multiple projects simultaneously, navigating competing priorities
• Solutions oriented and proactive problem solver with foresight and the ability to develop creative solutions
• An advocate for and supporter of Diversity, Equity and Inclusion

Qualifications
To perform this job successfully, the candidate must be able to perform each essential duty above at the highest levels. The requirements listed below are representative of the knowledge, skill, and/or ability required.

• Bachelor’s degree or equivalent.
• 10+ years of similar or related experience sales experience in media & sponsorship/corporate partnerships.
• Existing relationships with C-Level executives and decision makers at Fortune 500 companies .
• Self-motivated with entrepreneurial spirit and ability to work independently and within team settings  
• Experience selling challenger/emerging sports and entertainment properties.
• Creative and resourceful with excellent negotiation and communication skills.
• Experience managing a wide variety of internal and external stakeholders. Master collaborator. Team player who excels in mediating among multiple divisions and external partners  
• High level of organizational and time management skills, with an emphasis on driving tasks to completion and meeting deadlines. 
• Possess an optimistic team attitude and competitive desire to win 
• Experience in building presentation decks in PowerPoint & proficiency in Microsoft Office, with a focus on Outlook, Word, Excel, Sheets, Docs, Slides, Drive. 

The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.

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Horizon Media is proud to be an equal opportunity workplace.  We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Salary Range

$140,000.00 - $180,000.00

A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education,  licensure/certifications, and qualifications for the role.  As an organization, we take an aptitude and competency-based hiring approach.  We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.