Global Marketing Specialist

It's more than a job

At Kuehne+Nagel, a career in Marketing means creating inspiring campaigns and consistent brand strategies, but it's also something more. Thanks to your creative work, your colleagues have a strong base to continue conversations with customers across the globe, some working on the seamless delivery of sensitive semiconductors to mobile phone manufacturers, or building one-of-a-kind logistics solutions for wind turbines. At Kuehne+Nagel, we all play a more important role than we might imagine.

How you create impact

• Develop local marketing strategies, omni channel campaign designs, and strategic implementation and optimization of marketing initiatives
• Research assigned markets, understand SWOTS, its personas and their respective pain points, and develop customer segments in order to create best in class marketing tactics in the US
• Collaborate with our Centre of Excellence (CoE) on content strategies, calendars, and digital marketing KPI's & optimization of those on a continuous basis
• Work with external agencies on content strategies including the creation of briefings and follow-up calls, managing the process and campaigns end-to-end
• Define KPIs per campaign, monitor and provide regular reports and analysis on performance to respective stakeholders, and set-up regular exchanges on marketing developments
• Develop core marketing content for the relevant solutions in your portfolio
• Plan and execute events, participating in selected exhibitions and webinars in close collaboration with local stakeholders and your CoE

What we would like you to bring

• Bachelors degree in Digital Marketing strongly preferred
• 5+ years experience in project management related to marketing strategies and brand management
• Proven experience with persona creation, lead generation campaign design and implementation, and account segmentation
• Proficient in marketing research and statistical analysis, as well as A/B testing
• Experience managing multiple stakeholders and verticals, perferrably in a global matrix environment
• This opportunity is hybrid 4-1 in Jersey City, NJ

What's in it for you

At Kuehne+Nagel we strive daily to inspire, empower, and deliver not only to our customers, but also to our colleagues. We offer a dynamic global work environment with opportunities for excellent training programs and career mobility. The target salary range for this position is between $85,000.00 and $95,000. Total compensation is part of a competitive total rewards package that includes health and welfare benefits, a 401k retirement savings plan, tuition reimbursement, and incentive compensation for eligible roles. Individual pay may vary from the target range and is determined by a number of factors including experience, skills, job location, internal pay equity, and other relevant business considerations. Kuehne+Nagel reviews pay ranges regularly to ensure competitive and fair pay based on industry market data. #LI-KE1

Who we are

Logistics shapes everyday life - from the goods we consume to the healthcare we rely on. At Kuehne+Nagel, your work goes beyond logistics; it enables both ordinary and special moments in the lives of people around the world.

As a global leader with a strong heritage and a vision to move the world forward, we offer a safe, stable environment where your career can make a real difference. Whether we help deliver life-saving medicines, develop sustainable transportation solutions or support our local communities, your career will contribute to more than you can imagine.

We kindly advise that placement agencies refrain from submitting unsolicited profiles. Any submissions of candidates without prior signed agreement will be considered our property and no fees will be paid.