Paid Media & E-Commerce Marketing Specialist

At Earth Fed Muscle, we craft high-quality, effective supplements - now we're looking for someone to help us craft high-quality, effective marketing systems. That's where you come in! In this hybrid role in Reading, PA, our Paid Media & E-Commerce Marketing Specialist will be the engine behind our growth across Amazon, Shopify, and digital ad platforms.

If you're ready to take your e-commerce and paid media game to the next level-and want to do it in a health-conscious, growth-focused environment-we'd love to hear from you!

What you'll do

You'll bring a data-driven mindset to optimize what's working, the creative spark to bring new ideas to life, and the adaptability & discipline to make it all happen. From creating the campaign strategy to monitoring the performance metrics, you'll help get our supplements into the hands (and shaker bottles) of more people who care about quality - helping them to be Better Every Day. As a part of our marketing team, you'll focus on:

• Digital Advertising and Social Media (Facebook, Instagram, Google, Amazon Ads): Build and manage profitable ad campaigns on Facebook, Google, and Amazon, monitor metrics to optimize performance, test ad creative/audiences/messaging, and publish organic content on Instagram, Facebook, PushOwl, and more.
• Amazon Management: Manage Amazon Seller Central, optimize product listings, develop/launch/manage Amazon PPC campaigns, and monitor account health, analyze KPI's, and resolve issues with Seller Support
• Shopify Operations: Analyze Shopify data and metrics to identify trends and revenue growth opportunities, collaborate on product launches/promotions/optimizations, and execute any Shopify needs
• Collaboration and Strategy: Report on key performance metrics weekly and recommend actionable insights, collaborate to align marketing activities with product availability and inventory, and contribute to campaign planning for product launches and seasonal promotions

What you need to thrive in this role

• Proven, hands-on experience with digital advertising/social media, Amazon Seller Central, and/or Shopify
• Proficient in Microsoft Excel and Google Sheets
• Strong ability to prioritize tasks and adapt to changing demands
• A data-driven mindset- able to utilize analytics to evaluate performance and guide decision making
• Creative problem-solving skills, with a sharp eye to spot opportunities and refine strategy
• A degree in marketing, business, or a related field is a plus - but we value real-world experience just as much
• Content creation experience not required, but it'd be cooler if you did.

About us

We're Earth Fed Muscle - an independent, family-run company on a mission to be Better Every Day! That's not just a slogan: it's the attitude and effort we bring to everything we do - in life, in competition, and in the way we do business.

We are passionate about making supplements that are better for the Earth, better for your body, and taste delicious. This means prioritizing clean ingredients and making sustainable choices every step of the way.

The wellness industry is growing fast-and so are we. As more people search for more intentional ways to fuel their lives, Earth Fed Muscle continues to stay grounded in our values. Even as we expand our team, our reach, and our offerings, our focus remains unchanged: we're committed to the cleanest ingredients, unparalleled taste, and doing business like the next generation matters!

What we offer you

• Competitive salary: up to $75,000/year based on experience
• 15 days of Paid Time Off/year
• 6 Paid Company Holidays
• 401k plan with company matching
• Hybrid work schedule
• Up to $150 worth of free Earth Fed Muscle products per month!
• Opportunity to make an impact in a small and growing company
• Engaging and collaborative work environment
• Be part of a values-driven wellness brand

I'm interested, how do I get started?

Apply to: https://app.jobvite.com/j?aj=oVw7vfwN&s=myHRpartner

Is this the job for you? If not, feel free to share this link with someone who might be interested.

Our hiring management partner is myHR Partner. myHR Partner is not a staffing service or recruiter. All resumes/applications will be reviewed for this position and only for our organization.

Thank you for considering us as a potential employer!

At Earth Fed Muscle, we continually celebrate the diverse community different individuals cultivate. As an equal opportunity employer, we stay true to that by ensuring that our place can be anyone's place.