Director of Digital Marketing
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Job Description
Lifester.com is looking for a highly creative and motivated person to be part of our growing startup team to help execute our digital marketing and sales strategy.
Primary Duties and Responsibilities:
- Marketing Automation
- Salesforce CRM customization and integration
- SEO, SEM and Google Adwords knowledge
- Hootsuite, social media advertising
- Guest blogging and press release creation
- Adobe Photoshop or general design knowledge
Compensation Package:
- $50,000 to $75,000
- Salary commensurate with experience
- Subsidized benefits package
Requirements:
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Bachelor’s degree;
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3-5 years of relevant work experience in digital marketing
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3-5 years hands-on, demonstrable experience working with industry tools and analytics packages including email, web analytics, CRM, and marketing automation platforms (Act-on highly preferred), with knowledge of how cross-platform integrations impact data flows and campaign enablement.
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Excellent written and verbal communication skills and ability to interact with all levels of businesses and technical resources.
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Exceptional interpersonal and sales skills, proactive working style and extremely organized.
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Strong attention to detail, accuracy, follow-up, and deadline a must.