Administrative Graduate Assistant-Helms School of Government

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

The Administrative Graduate Assistant (AGA) plays a pivotal role in advancing the Helms School of Government’s mission through the development and execution of a comprehensive communications strategy. This position supports enrollment, retention, alumni engagement, and fundraising efforts by producing and managing content across multiple media platforms, analyzing communication effectiveness, and serving as a liaison between the school and internal/external stakeholders. 

Strategic Communications Planning 

• Assist in developing and implementing a communications strategy aligned with school and university goals. 
• Target key audiences including prospective students, current students, alumni, donors, and external partners. 

Content Creation & Media Production 

• Produce engaging content for print, digital, video, and imagery formats. 
• Lead promotional campaigns for events, academic programs, and faculty/student spotlights. 

Social Media & Digital Management 

• Manage content across platforms including Instagram, Facebook, LinkedIn, and Champion Connect. 
• Maintain and update the school’s website and digital presence. 

Event Promotion & Coverage 

• Promote and document events such as CFAW, guest lectures, conferences, and field trips. 
• Capture and share learning outcomes and engagement highlights. 

Data Analysis & Strategy Optimization 

• Utilize analytics tools to assess communication performance. 
• Conduct regular reviews to refine strategies and improve engagement. 

Alumni & Donor Engagement 

• Collaborate with the Development Office to support fundraising campaigns. 
• Create testimonial videos and targeted content for alumni and donor outreach. 

Internal & External Liaison 

• Coordinate with university departments and external agencies to align messaging and initiatives. 
• Represent the school in strategic partnerships and outreach efforts. 

Student Community Platform Management 

• Manage and promote the “Helms School of Government Student Community” platform to enhance student engagement and resource access. 

Additional information may be found here

SUPERVISORY RESPONSIBILITIES  

This position does not direct or indirect supervisor responsibilities.

QUALIFICATIONS AND CREDENTIALS

Education and Experience

• Bachelor’s degree (B.A./B.S.) degree from a four-year college or university preferred. 

Minimum Requirements: 

• Must be a current Liberty University graduate student. 
• Strong writing, verbal communication, and time management skills. 
• Experience with content creation and social media management. 
• Familiarity with Adobe Suite, Canva, and iOS apps. 

Preferred Qualifications: 

• Enrolled in a communications or creative field of study. 
• Prior experience in marketing or communications roles. 
• Proficiency in Adobe Creative Suite, Final Cut Pro, or Premiere Pro. 
• Experience with CMS platforms and website maintenance. 
• Knowledge of audio/video editing and lighting techniques. 

ABILITIES AND COMPETENCIES ESSENTIAL TO THE FUNCTION OF THE JOB

Communication and Comprehension

• Ability to effectively communicate both verbally and in writing to convey clear, well-articulated information.
• Ability to understand, speak, and write English in order to convey messages and correspond in an articulate and professional manner.
• Possess public communication skills that allow professional representation of Liberty University to a variety of business, government and community customers and associates.
• Strong organizational skills.
• Computer and scheduling skills.

Problem Solving

• Intuitively able to reason, analyze information and events, and apply judgment in order to solve problems of both a routine and complex nature.

Technology Competencies

• Proficiency with Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)
• Ability to learn new software
• Excellent computer and document formatting skills.

Physical and Sensory Abilities

• Required to travel to local and campus locations.
• May be required to sit to perform deskwork or type on a keyboard.
• Regularly required to hear and speak in order to effectively communicate orally.
• Regularly required to stand, walk, and climb stairs to move about the campus.
• Handle materials, reach overhead, kneel or stoop in order to conduct business.
• Regularly lift 10 or fewer pounds.

WORKING CONDITIONS

Work Environment

The working environment in which one will typically perform the essential functions of this position is a climate-controlled setting.  It is well lighted and the noise level is moderate.  Working environment also includes facilitation of events outdoors occasionally.    

Time Type

Location

The University is an Equal Opportunity Employer. We believe it is our moral and legal obligation to meet the responsibility of ensuring that all management practices regarding employees are conducted in a nondiscriminatory manner. In compliance with Title VII of the 1964 Civil Rights Act, and other applicable federal and state statutes, all recruiting, hiring, training, and promoting for all job classifications will be administered without regard to race, color, ancestry, age, sex, national origin, pregnancy or childbirth, disability, military veteran status or other applicable status protected by law, including state of employment protected classes. It is, therefore, our policy and intention to evaluate all employees and prospective employees strictly according to the requirements of the job. All personnel related activities such as compensation, benefits, transfers, job classification, assignments, working conditions, educational assistance, terminations, layoffs, and return from layoffs, and all other terms, conditions and privileges of employment will be administered without regard to race, color, ancestry, age, sex, national origin, pregnancy or childbirth, disability, military veteran status or other applicable status protected by law, including all applicable state of employment protected classes. The University is a Christian religious-affiliated organization; and as such, is not subject to religious discrimination requirements. The University’s hiring practices and EEO discrimination practices are in full compliance with both federal and state law. Federal law creates an exception to the “religion” component of the employment discrimination laws for religious organizations (including educational institutions), and permits them to give employment practice preference to members of their own religious beliefs.