Associate Director, Paid Media Buying

Bully Pulpit International is an outcomes agency made up of strategists, data scientists, and artists. We come from politics, brands, and government and we communicate without barriers and measure what matters. We have more than 400 team members in six countries and thirteen offices - Berlin, Brussels, Chicago, D.C., London, Los Angeles, New York, Oslo, San Francisco, and Zürich. We apply our unique expertise across strategic communications, public affairs, research, and digital marketing to create sophisticated and customized strategies that make change possible for both American and European clients.

The Impact You Will Make

In this position as an Associate Director, Media Buying, you will act as a core contributor to team priorities, effectively communicating the strategic value, operational rigor, and "why" behind media activation goals to the broader media team. You will also help develop, articulate, and evangelize BPI's agency-wide approach to buying strategy, platform best practices, and technical execution. Additionally, you will conduct analysis into programmatic inventory, and vendor research to ensure BPI negotiates and executes highly effective, innovative, and market-leading media activations that drive measurable impact for our clients.

• Starting Salary Range: $100,000 - $110,000 (+ annual bonus)
• Expectation to work from one of our offices (Chicago, DC, NYC, SF, LA) at least 3 days a week

What the Day-to-Day Looks Like

Media Strategy & Execution

• Able to run most mid-spend clients + campaigns independently. Responsible for overseeing flawless media execution on campaigns you are supporting
• Work efficiently across numerous client teams by communicating effectively, setting and meeting expectations, securing buy-in, and creatively solving problems
• Manage and supervise campaigns hands-on across multiple verticals, channels and all major buying platforms, including Google Ads, YouTube, Meta, LinkedIn, Snapchat, Reddit, TikTok, The Trade Desk and DV360
• Be able to contribute to client reports by analyzing platform metrics, provide actionable insights, and make smart optimizations to influence performance.

POV/Offering

• Identify areas for team-wide workflow and process improvements, and work with senior leaders to implement them
• Contribute to decisions on new tech and tools for the team to adopt and help effectively onboard them to the team
• Act as senior-level agency point of contact with selected ad tech partners, inventory suppliers, and data providers

Collaboration

• Act as a main point-of-contact within the team to manage client and account team requests - i.e., budget changes, campaign flighting, and audience recommendations
• Work closely with creative and insights team on execution of challenging media placements and implementation of campaign measurement
• Delegate appropriately and collaborate with media planners to support plan development.

Management

• Eligible after 6 months to lead a group of and directly manage Media Buyers, Senior Media Buyers, Media Managers, and Media Supervisors
• Act as a mentor to junior team members across your accounts
• Attract, retain, and improve talent on the Buying team through effective management, mentorship, and training