Audience Development Manager

City CastPittsburgh, PA

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Overview

Schedule

Full-time

Career level

Senior-level

Job Description

The Role

City Cast is seeking a passionate community and brand builder to join our City Cast Pittsburgh team as Audience Development Manager. This person will be the engine behind our local audience growth efforts and our broader relationship with our fans in your city. The ideal candidate comes prepared to build fandom around this new local media brand through marketing tactics including social media strategy, partnerships, membership and events.

Application Due: March 23, 2026

Key Responsibilities

Social Media & Audience Engagement

Be the cultural pulse of the brand on social media, knowing what matters to the local community, who is influencing local culture, and what content matters most to our audience. Use this knowledge to inform local podcast and newsletter topics and also to inform HQ marketing approaches
Work with Executive Producer, Creative Producers and Host to develop content and engagement approaches across TikTok, Instagram, YouTube, and Reddit
Engage with our audience daily across all platforms, including monitoring and responding to comments and DMs on IG, TT, Spotify, YouTube, Reddit and other key audience touchpoints
Identify and share back analytics, trends, wins, and learnings from social performance
Monitor all local audience-facing platforms and touchpoints to ensure consistency with City Cast's brand, voice, and overarching marketing strategy

Local Marketing & Membership Execution

Develop approach to localized marketing plan and budget spend in conjunction with national marketing team
Collaborate with the marketing by executing on partnerships, sponsorships, events and collaboration opportunities with local organizations and like-minded brands.
Help execute PR opportunities at the local level.
Collect and create local content for the marketing team to use in ads promoting City Cast Pittsburgh.
Collaborate with the national membership team to optimize the local member experience
Share back local insights, cultural dynamics, city trends, and innovative ideas with City Cast marketing and membership teams to inform our work nationally

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FAQs About Audience Development Manager Jobs at City Cast

What is the work location for this position at City Cast?

This job at City Cast is located in Pittsburgh, PA, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at City Cast?

Employer has not shared pay details for this role.

What employment applies to this position at City Cast?

City Cast lists this role as a Full-time position.

What experience level is required for this role at City Cast?

City Cast is looking for a candidate with "Senior-level" experience level.

What is the process to apply for this position at City Cast?

You can apply for this role at City Cast either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.