Audit & Tax Marketing Director

Grant Thornton LLPChicago, IL

$184,000 - $276,000 / year

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Overview

Schedule

Full-time

Career level

Executive

Remote

On-site

Compensation

$184,000-$276,000/year

Benefits

Career Development

Job Description

Position Summary

As the Audit & Tax Marketing Lead, you will play a pivotal role in shaping and executing the marketing strategy for our high-growth Audit and Tax practices. This is a unique opportunity for a strategic thinker and hands-on leader to drive brand visibility, market differentiation, and revenue growth in a fast-paced, client-centric environment.

You will serve as a key partner to Audit & Tax leadership, translating business priorities into compelling marketing programs that elevate our market presence and deepen client engagement. With a strong grasp of professional services marketing, you will lead execution across acquisitions, alliances, industry campaigns, thought leadership initiatives, and go-to-market strategies that position the firm as a trusted advisor in a competitive landscape.

This role requires a blend of strategic insight, creative execution, and cross-functional collaboration. You'll thrive here if you're energized by growth, inspired by innovation, and motivated by the opportunity to make a lasting impact.

Key Responsibilities and Essential Functions

Go-to-Market Execution

Launch and manage Audit & Tax GTM campaigns aligned to priority sectors and offerings
Ensure all positioning is client-first and clearly differentiated from Big Four competitors

Acquisition Marketing Integration

Evaluate and integrate marketing functions from acquired firms into a unified GT model
Lead brand transition and change management-determine when to retain sub-brands vs. full GT integration
Preserve best practices and talent while eliminating duplication

Content & Campaign Engine

Build a scalable content operation modeled on "content factory" principles-fast, compliant, personalized, and reusable
Run always-on campaigns triggered by demand signals and aligned to pipeline goals

Cross-Service Line Alignment

Partner with Advisory marketing lead to ensure message consistency and avoid duplication
Position Audit & Tax as the firm's growth engine while aligning with firmwide brand campaigns

Analytics & Accountability

Define and track KPIs: pipeline growth, win rates, alliance revenue, brand share of voice
Deliver dashboards and insights for leadership visibility and decision-making
Other duties as assigned

Time Allocation

50%: Audit & Tax GTM strategy and campaign execution
30%: Acquisition marketing integration and change management
10%: Cross-SL and firmwide alignment
10%: Talent development and marketing capability building

Performance Metrics

Growth in Audit & Tax-sourced pipeline and revenue
Full integration of acquired marketing orgs within 12 months
Improved campaign efficiency (cost per lead, cycle time)

Qualifications

Bachelor's degree in Marketing, Communications, Business, or related field; MBA or advanced degree a plus
8+ years of B2B marketing experience, preferably in professional services, consulting, or advisory environments
Proven success in developing and executing strategic marketing plans that drive business growth
Strong understanding of digital marketing, content strategy, and lead generation
Excellent communication, collaboration, and stakeholder management skills
Ability to thrive in a high-growth, matrixed organization with shifting priorities

Preferred Attributes

Experience with CRM and marketing automation platforms (e.g., Salesforce, HubSpot, Marketo)
Familiarity with industry sectors such as audit assurance services, EBP, IT Assurance or Strategic Assurance and SOC services
A strategic thinker with a hands-on approach and a bias for action

The base salary range for this position is between $184,000 and $276,000. Placement within the pay range is at Grant Thornton's discretion, and it is based on multiple factors, including but not limited to, job -related knowledge/skills, experience, business needs, progression within the role, geographic location, and internal equity. At Grant Thornton, compensation decisions are dependent upon the facts and circumstances of each position and candidate.

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FAQs About Audit & Tax Marketing Director Jobs at Grant Thornton LLP

What is the work location for this position at Grant Thornton LLP?

This job at Grant Thornton LLP is located in Chicago, IL, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Grant Thornton LLP?

Candidates can expect a pay range of $184,000 and $276,000 per year.

What employment applies to this position at Grant Thornton LLP?

Grant Thornton LLP lists this role as a Full-time position.

What experience level is required for this role at Grant Thornton LLP?

Grant Thornton LLP is looking for a candidate with "Executive" experience level.

What benefits are offered by Grant Thornton LLP for this role?

Grant Thornton LLP offers Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at Grant Thornton LLP?

You can apply for this role at Grant Thornton LLP either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.