B2B Marketing Lead

Pangram LabsNew York City, New York

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Overview

Schedule

Full-time

Career level

Senior-level

Remote

Hybrid remote

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Job Description

About Pangram Labs

Pangram Labs' mission is to protect authenticity by building the world's best AI detection systems. We publish research on state-of-the-art AI detection techniques and algorithms, and build products to bring our technology into people's daily lives. This is an opportunity to build the paid function at a category-defining company supported by our initial success, freedom, and budget.

Who are you?

We are looking for high agency, mission-driven, and passionate builders to join our Growth team. Reporting to the Head of Growth, you'll test, learn, and find the channels that connect us with our audience.

You’ll build off of our organic growth, you'll define our B2B growth strategy with support from product, performance, brand, and content. We're looking for a leader who's excited to build alongside a talented product and growth team. Pangram has experienced incredible B2B demand already and you’re here to take it to the next level.

All roles are in-person, hybrid in Brooklyn, New York.

Responsibilities

Define the buyer and the lead. Who the ICP is, what a qualified lead looks like, how it's scored and handed to sales.
Generate demand. Paid, SEO, content, events, outbound support. Get the right companies to raise a hand.
Convert and nurture. Landing pages, email sequences, retargeting, moving a contact from first touch to sales conversation.
Align with sales. Shared definitions, handoff SLAs, feedback on lead quality, collateral sales actually used.
Measure and reallocate. Pipeline and cost per lead by channel, then move budget toward what closes.

Requirements

5 to 8 years running paid acquisition across multiple channels
Experience building channels from zero
A demonstrated understanding of high-quality creative and copy that convert
Hands-on with conversion measurement, CAC, ROAS, and other reporting metrics

What we offer

Competitive salary and equity
Health, dental, and vision insurance
Free lunch at the office

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FAQs About B2B Marketing Lead Jobs at Pangram Labs

What is the work location for this position at Pangram Labs?

This job at Pangram Labs is located in New York City, New York, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Pangram Labs?

Employer has not shared pay details for this role.

What employment applies to this position at Pangram Labs?

Pangram Labs lists this role as a Full-time position.

What experience level is required for this role at Pangram Labs?

Pangram Labs is looking for a candidate with "Senior-level" experience level.

What benefits are offered by Pangram Labs for this role?

Pangram Labs offers following benefits: Health Insurance, Dental Insurance, Vision Insurance, and Health & Wellness Programs for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at Pangram Labs?

You can apply for this role at Pangram Labs either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.