Business Development Manager, Brands (Creator Marketing)
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Overview
Job Description
Trevant (formerly AdParlor) is looking for a full-time Business Development Manager to own daily pipeline generation and expansion for our creator and influencer marketing division. This role is built for someone who understands the creator, affiliate, or influencer marketing world from the inside, whether that's from an agency, a brand partnerships team, an affiliate network, or a creator-facing platform, and wants to bring that fluency to new business development.
The Business Development Manager will help drive exponential growth for Trevant's creator marketing division. You will work directly alongside our VP, Brand Partnerships and the cross-functional team to build and test outreach strategies that convert into meetings, revenue, growth and retention, own a daily activity goal to stack qualified pipeline and carry a small sales quota focused on mid-size growth brands. As Trevant's pipeline expands, this role is designed to grow into a full-cycle, quota-carrying partnership account manager.
What You'll Do
- Own and hit a daily outreach activity goal (calls, emails, LinkedIn, and conference outreach) to build and stack a healthy, qualified pipeline of brand and marketing decision-makers
- Identify and cultivate new business opportunities with brands running, or evaluating, creator, affiliate, or influencer marketing programs
- Partner with the VP, Sales and cross-functional team to develop, test, and refine outbound strategies, tailored to how creator-economy and affiliate marketing buyers actually evaluate agency partners, that convert into scheduled meetings and closed revenue
- Own a small sales quota focused on mid-size growth brands, managing opportunities from first touch through close
- Contact and respond to inbound leads promptly, maintaining an organized and timely communication flow to qualify prospects and get calls scheduled with the right stakeholder
- Maintain full CRM hygiene in HubSpot, logging activity, updating deal stages, and keeping pipeline forecasts accurate for key stakeholders
- Join strategy calls to take CRM notes while preparing to support proposal, RFP, and RFI creation. Eventually own strategy calls of SMB brands.
- Project manage the proposal, RFP, and RFI creation process
- Support the ideation and creation of compelling pitch decks
- Conduct prospect and account research, including a brand's existing creator, affiliate, or influencer program, delivering actionable briefs to the sales team
- Own email follow-ups, some recaps, and pipeline tracking across stakeholders
- Bring firsthand knowledge of the creator and affiliate landscape, platforms like TikTok Shop, Amazon Influencer/Affiliate, ShopMy, and major affiliate networks, to help differentiate Trevant from competitors in a crowded creator marketing space
Growth Path
This role is built to develop into a full-time, quota-carrying Account Manager as Trevant's pipeline grows, not to remain a purely support function. Early wins are measured in daily activity and qualified meetings booked; over time, success shifts to sourced pipeline value and closed revenue from your own book of mid-size growth brands.
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.
