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Community Liaison and Digital Marketing Specialist in Healthcare

American Family Care Eagle OaksBakersfield, California

$25 - $30 / hour

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Overview

Schedule
Flexible-schedule
Full-time
Career level
Entry-level
Remote
On-site
Compensation
$25-$30/hour
Benefits
Health Insurance
Dental Insurance
Vision Insurance

Job Description

Responsive recruiter
Benefits:
  • 401(k)
  • 401(k) matching
  • Bonus based on performance
Benefits/Perks
  • Great small business work environment 
  • Flexible scheduling
  • Opportunity to grow compensation based on increased business.
  • Gas and cell phone reimbursement - $200 per month
Company Overview
American Family Care (AFC) is one of the largest primary and urgent care companies in the U.S. providing services seven days a week on a walk-in basis. Our state-of-the-art centers focus on the episodic treatment of acute illnesses and injuries, workers' compensation, and occupational medicine. Each location is equipped with an onsite lab and in-house x-ray capability.
AFC is the parent company of AFC Franchising, LLC (AFCF). This position works directly with a franchised business location. The specific job duties and benefits can vary between franchises. 
Job SummaryResponsible for marketing and promoting AFC Urgent Care services to local businesses, physicians, schools, and consumers. This includes organizing community outreach events, building and maintaining local partnerships, and increasing awareness of AFC Urgent Care clinic in Bakersfield. Key goals include growing daily patient volume, expanding business partnerships, and strengthening brand recognition through targeted marketing, sales activities, and event engagement. The role also involves managing event elements, marketing materials, and giveaways to attract and win over potential clients.
Responsibilities 
  • Organize and manage community events to increase local awareness and strengthen relationships with businesses, medical practices, and referral sources.
  • Develop and define target markets, business opportunities, and customers through data mining and research.
  • Create, manage, and optimize digital, social, and traditional marketing campaigns to build brand awareness.
  • Develop and execute tailored marketing strategies for urgent care and healthcare services.
  • Monitor key performance indicators (KPIs) to assess campaign effectiveness.
  • Collaborate with leadership to align marketing efforts with business goals.
  • Increase patient volume and maintain relationships with referral sources, community organizations, and stakeholders.
  • Stay informed on industry regulations and compliance requirements for marketing activities.
  • Build relationships with local businesses, insurance companies, and stakeholders in workers' compensation and personal injury for patient referrals.
  • Prepare and distribute informational materials (newsletters, flyers, social media updates).
  • Track outreach activities and maintain records of community interactions.
  • Support volunteer recruitment and partnership development.
  • Serve as a liaison for addressing community concerns and inquiries.
Qualifications
  • Bachelor’s degree or relevant education
  • Successful experience developing, implementing, and achieving results with sales and marketing strategies
  • Ability to conduct face to face sales appointments, cold and warm calling, including but not limited to direct-to-consumer, business, and physicians 
  • Strong organization and communication skills
  • Possess the skills to be independent, motivated, and results-driven in establishing new business, following through with communication with all accounts, and being held accountable for the growth of business
  • 1-2 years experience organizing & managing community events.
  • 1-2 years experience creating, managing, and optimizing campaigns across digital, social, and traditional platforms.
  • Proven track record of marketing success with measurable results (portfolio or case studies preferred).
  • Understanding of marketing strategies specific to healthcare/urgent care (required).
  • Fluency in Spanish preferred.
  • Medical knowledge or healthcare marketing background (preferred).
Compensation: $25.00 - $30.00 per hour

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FAQs About Community Liaison and Digital Marketing Specialist in Healthcare Jobs at American Family Care Eagle Oaks

What is the work location for this position at American Family Care Eagle Oaks?
This job at American Family Care Eagle Oaks is located in Bakersfield, California, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at American Family Care Eagle Oaks?
Candidates can expect a pay range of $25–$30 per hour for this role.
What employment applies to this position at American Family Care Eagle Oaks?
American Family Care Eagle Oaks lists this position under the following employment categories:
  • Flexible-schedule
  • Full-time
What experience level is required for this role at American Family Care Eagle Oaks?
American Family Care Eagle Oaks is looking for a candidate with "Entry-level" experience level.
What benefits are offered by American Family Care Eagle Oaks for this role?
American Family Care Eagle Oaks offers following benefits: Health Insurance, Dental Insurance, Vision Insurance, Disability Insurance, Life Insurance, Career Development, 401k Matching/Retirement Savings, Health & Wellness Programs, and Home Office Reimbursement/Stipend for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at American Family Care Eagle Oaks?
You can apply for this role at American Family Care Eagle Oaks either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.