Digital Marketing & Communications Lead
AMIkids CareersTampa, Florida
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Overview
Schedule
Full-time
Career level
Director
Remote
On-site
Job Description
Position Summary
The Digital Marketing & Communications Lead develops, manages, and analyzes AMIkids’ digital presence to strengthen brand awareness, increase engagement, and drive growth across multiple platforms. Focuses on social media strategy and content creation, website management, digital fundraising campaigns, and online advertising.
Essential Job Duties
- Collaborate with the Sr. Director of Marketing & Communications to design and implement digital strategies that support brand awareness, audience growth, and engagement,
- Develop, write, edit, and manage compelling content and graphics for AMIkids’ social media channels, ensuring consistent presence and alignment with organizational goals,
- Monitor and analyze social media and website performance; prepare reports and dashboards to communicate results and make recommendations for continuous improvement,
- Manage and update AMIkids.org and affiliate Program website pages, ensuring accuracy, usability, SEO best practices, and accessibility compliance,
- Lead SEO initiatives to improve rankings, drive traffic, and increase online visibility,
- Launch and manage geotargeting campaigns, text-to-donate campaigns, and other digital fundraising initiatives,
- Manage Google Ads spend and optimize campaigns to maximize impact and ROI,
- Collaborate with internal teams to identify stories and create engaging digital content that advances the AMIkids mission,
- Manage creation of and content for GoFundMe digital fundraising website pages,
- Stay current on emerging digital trends and tools to recommend new opportunities for growth and engagement,
- May drive for work related duties,
- Assist with special projects and other duties as assigned.
Minimum Education, Training, and Experience
- Bachelor’s degree in marketing, communications, digital media, or related field preferred.
- Experience in digital marketing, communications, and/or social media management,
- Proven success in managing social media platforms, building engagement, and growing audiences,
- Experience with website management (WordPress or similar), SEO optimization, and analytics tools (Google Analytics, Search Console, etc.),
- Experience with paid digital campaigns including Google Ads and geo-targeting campaigns preferred,
- Familiarity with email marketing, fundraising platforms (Classy), and digital advertising strategies preferred,
- Proficiency in Adobe Creative Suite, Canva, or other content creation tools,
- Effective written and verbal communication skills,
- Video and photography skills preferred.
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FAQs About Digital Marketing & Communications Lead Jobs at AMIkids Careers
What is the work location for this position at AMIkids Careers?
This job at AMIkids Careers is located in Tampa, Florida, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at AMIkids Careers?
Employer has not shared pay details for this role.
What employment applies to this position at AMIkids Careers?
AMIkids Careers lists this role as a Full-time position.
What experience level is required for this role at AMIkids Careers?
AMIkids Careers is looking for a candidate with "Director" experience level.
What is the process to apply for this position at AMIkids Careers?
You can apply for this role at AMIkids Careers either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.