This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Digital Marketing Manager - REMOTE. In this role, you will play a pivotal part in driving pipeline and revenue growth through strategic execution and optimization of our paid search programs. You will manage daily operations across major platforms like Google Ads and Microsoft Ads, ensuring campaigns are refined to attract qualified traffic and achieve measurable ROI. This is not just about managing ads; it’s about harnessing data to identify growth opportunities and translating business objectives into effective marketing strategies. Your expertise will also contribute to building a collaborative culture that values diverse perspectives and fosters innovation.
Accountabilities
- Own the strategy, execution, and optimization of paid search campaigns.
- Manage daily campaign activities in-platform including keyword strategy and budget allocation.
- Develop full-funnel paid search strategies aligned with product and pipeline targets.
- Monitor and optimize key performance metrics to drive campaign improvements.
- Conduct keyword research and competitive analysis for growth opportunities.
- Collaborate with marketing teams to align messaging and campaign objectives.
- Manage in-platform budgets for efficient spending across campaigns.
- Lead testing strategies to enhance ad performance and audience targeting.
- Provide regular reporting and actionable insights to stakeholders.
- Evaluate emerging advertising formats and recommend scalable opportunities.
- Stay informed on platform updates and best practices.
Requirements
- Deep expertise in paid search strategy across Google Ads and Microsoft Ads.
- Proven experience in managing B2B paid search budgets.
- Strong analytical skills to interpret performance data for optimization.
- Advanced knowledge of bidding strategies and quality score optimization.
- Experience in A/B testing and landing page optimization.
- Ability to translate business objectives into scalable strategies.
- Strong communication skills for stakeholder engagement.
- Highly organized with multitasking capabilities.
- Experience with Google Analytics, Looker Studio, and Salesforce reporting.
- 5+ years of hands-on experience in a B2B technology environment.
Benefits
- Work remotely from anywhere.
- Opportunities for professional development and growth.
- Collaborative and inclusive company culture.
- Flexible work hours to support work-life balance.
- Exposure to cutting-edge marketing technologies and strategies.
- Access to industry resources and tools.
- Opportunity to make a significant impact on business growth.
Why Apply Through Jobgether?
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
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We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.