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Digital Marketing Manager (Temp)

VesyncTustin, California
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Overview

Schedule
Full-time
Career level
Director
Remote
On-site

Job Description

The Company:
VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night.
We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention – just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot – we also need driven and talented people to join our team.
That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work – they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you.
Check out our brands:
levoit.com | cosori.com | etekcity.com| pawsync.com
The Opportunity:
We’re looking for an energetic and experienced Digital Marketing Manager to take our newest brand to the next level. You’ll be a part of a team that is responsible for analyzing the customer journey, optimizing marketing campaign performance, and conducting A/B testing and experimentation.
This is a full time temp position for 3+ months.

What you will do at VeSync:

    • Analyze customer journey data from multiple marketing outlets to drive targeted traffic, leads, and conversions to our DTC channel.
    • Optimize marketing campaign performance by analyzing key metrics (CTR, website traffic, conversion rates, ROI/ROAS, CPA, CLV, etc.) to identify areas for improvement.
    • Conduct A/B, multivariate testing, and experiments to refine marketing tactics, messaging, and creative elements for enhanced campaign performance.
      • Strategy and Planning
    • Lead and elevate the brand's digital footprint, including its website, social media platforms, and additional online channels, by staying ahead of market trends and analyzing competitors.
    • Craft and execute detailed digital marketing plans that align with the company’s objectives and aspirations.
    • Keep abreast of the latest industry developments, consumer trends, and competitive dynamics to inform and adapt marketing approaches.
      • Campaign Development and Management
    • Collaborate with the internal creative team to develop assets for campaigns.
    • Direct and fine-tune digital marketing initiatives across various platforms, such as social media ads, SEM, email marketing, and online retail sites, to optimize performance.
    • Manage the setup of campaigns, allocation of budgets, and targeting of audiences to ensure maximum efficiency and achievement of marketing goals.
      • Analysis and Optimization
    • Evaluate campaign outcomes by examining key performance indicators like conversion rates, ROI, CAC, and CLV, employing sophisticated analytics tools.
    • Detect patterns, insights, and opportunities for enhancement to continually upgrade marketing campaigns and strategies.
    • Execute testing strategies like A/B and multivariate tests to assess various marketing approaches, messages, and visuals.
    • Apply findings from testing to continually refine and boost campaign effectiveness, leading to steady enhancements in crucial performance metrics.
      • Cross-functional Collaboration and Reporting
    • Collaborate with teams across different departments, such as product development, sales, and creative, to guarantee a cohesive marketing strategy.
    • Produce and deliver regular analysis and reports, offering insights and recommendations to guide future marketing strategies and optimizations.

What you bring to the role:

    • Bachelor's degree in Marketing, Business, or related field
    • At least 3-5 years of professional experience in Digital Marketing, Growth Marketing, or similar roles.
    • Proven track record of developing and executing successful performance marketing campaigns that drive measurable results
    • Strong analytical skills and proficiency in data analysis tools and techniques

Location:

    • This is an on-site, office-based role in Tustin, CA.

Salary:

    • Starting at $100K Annually

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FAQs About Digital Marketing Manager (Temp) Jobs at Vesync

What is the work location for this position at Vesync?
This job at Vesync is located in Tustin, California, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Vesync?
Employer has not shared pay details for this role.
What employment applies to this position at Vesync?
Vesync lists this role as a Full-time position.
What experience level is required for this role at Vesync?
Vesync is looking for a candidate with "Director" experience level.
What is the process to apply for this position at Vesync?
You can apply for this role at Vesync either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.