Digital Marketing Specialist

Job Title: Digital Marketing Specialist Location: Princeton Pike, NJ (hybrid) Hours: Mon-Fri 8am-5pm Duration: 10+ months Key Responsibilities: • Manage production budgets for a portfolio of brands or therapeutic areas, ensuring optimal allocation of resources. • Provide accurate year-end forecasting to brand teams during annual planning for both printed and digital marketing materials. • Collaborate with Capability Leads, Brand Teams, and Omnichannel Strategists to schedule resources and plan executions. • Act as project champion/owner during MLR meetings, addressing medical, legal, and regulatory considerations in real-time. • Perform QA and spot checks across digital marketing materials to ensure accuracy and compliance. • Attend status meetings with matrix participants to ensure deadlines and deliverables are maintained. • Manage project workflows, timelines, and finances, and identify opportunities for process improvements. • Oversee vendor relationships, including performance management, budgeting, and invoicing. • Monitor inventory and reporting logistics to maintain supply levels and support marketing launches. • Ensure asset management compliance using specified platforms and track activities according to Company policies and procedures. • Integrate and optimize project management tools such as Workfront, Veeva Vault, Promo mats, Salesforce, Jira, and others. Education & Experience Requirements: • Bachelor's degree required. • 4+ years of omnichannel digital marketing project management and budget allocation experience. • Experience in campaign marketing, with a strong understanding of pharmaceutical marketing and product launches. • Proven ability to collaborate within cross-functional matrix teams and manage multiple external vendors. • Familiarity with Agile principles and methodologies. • Proficient in Artificial Intelligence tools and applications • Knowledge of marketing asset specifications, templates, content management systems, and workflows. • Experience with Adobe platforms (such as Workfront), Veeva Vault, Veeva Promomats, Salesforce, and Jira. • Strong solution-oriented mindset and demonstrated ability to drive process improvement. • Experience in inventory management and reporting logistics.