Digital Marketing Specialist V: 26-03015
Overview
Remote
On-site
Compensation
$75-$81/hour
Job Description
Primary Skills: Referral & Advocacy Growth Lead Data Analysis (advanced), Program Management (advanced), Marketing Strategy (advanced), Product Development (intermediate), Experimentation (advanced)Contract Type: W2Duration: 5 MonthsLocation: Mountain View, CA Pay Range: $75-$81/hrJob Summary: This role is responsible for developing and scaling TurboTax's referral programs to drive organic customer growth. The lead will conceptualize, launch, and optimize initiatives that encourage existing customers to advocate for the product. Success will be measured by the growth of referrals as a key acquisition channel.Key Responsibilities:
- Develop and execute the strategy for referral programs.
- Optimize the end-to-end referral funnel for engagement and conversion.
- Personalize referral offers and messaging for different customer segments.
- Integrate referral mechanisms seamlessly into the customer journey.
- Build and manage a continuous experimentation roadmap to improve program performance.
- Proven experience in consumer growth or referral programs.
- Strong analytical and creative problem-solving abilities.
- Ability to partner effectively with product teams.
- Experience in the consumer technology or financial services industry is preferred.
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FAQs About Digital Marketing Specialist V: 26-03015 Jobs at Akraya, Inc.
What is the work location for this position at Akraya, Inc.?
This job at Akraya, Inc. is located in Mountain View, CA, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Akraya, Inc.?
Candidates can expect a pay range of $75–$81 per hour for this role.
What employment applies to this position at Akraya, Inc.?
The employer has not provided this information. This may be discussed during the hiring process.
What is the process to apply for this position at Akraya, Inc.?
You can apply for this role at Akraya, Inc. either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.