Director, New Product Launch

Amneal Pharmaceuticals, Inc.Bridgewater, NJ

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Overview

Schedule

Full-time

Career level

Executive

Remote

On-site

Job Description

Description:

The Director, New Product Launch is responsible for the end-to-end commercial leadership of injectable generic and complex generic product launches, beginning at product selection and continuing through the first year following commercial launch. This individual serves as the commercial quarterback for each launch, leading cross functional planning and execution across Commercial, R&D, Operations, Regulatory Affairs, Medical Affairs, Supply Chain, Finance, Market Access, Quality, Legal, Compliance, and Customer Operations.The role combines strategic launch excellence, market intelligence, hospital pharmacy expertise, product awareness strategies, and operational execution. Success requires deep knowledge of the institutional injectable marketplace, including hospital purchasing, GPOs, IDNs, buy and bill reimbursement, coding, product shortages, and competitive dynamics.The Director will establish launch strategy, monitor launch performance, anticipate market disruptions, and drive cross functional decisions that maximize product adoption, supply continuity, and financial performance.

Essential Functions:

Portfolio and Launch Leadership: Develop launch strategies for institutional injectable products; lead all assigned injectable generic and complex generic product launches from concept through twelve months after commercial launch; chair cross functional launch governance meetings and drive accountability across functions. recommend launch timing based on market conditions, competitive landscape, and manufacturing readiness; establish commercial success metrics and monitor launch performance.
Institutional Commercialization: Develop and maintain integrated launch, communication, and commercialization plans and score cards with clearly defined milestones, owners, risks, and mitigation strategies.
Market Intelligence: Monitor competitive launches, FDA approvals, shortages, backorders, recalls, pricing changes, and manufacturing disruptions; analyze market share trends and customer purchasing behavior; Develop competitive intelligence reports for executive leadership; identify commercial opportunities created by competitor supply disruptions.
Supply Continuity and Shortage Management: Coordinate commercial responses during shortages; Support commercial activities related to recalls; coordinate customer communications during recalls; monitor customer impact and recovery efforts
Compliance and Promotional Review: Ensure all launch activities comply with company policies and applicable regulations; lead projects through Promotional Review Committee approval; partner with Legal, Regulatory, and Compliance throughout launch execution; maintain adherence to FDA promotional requirements; coordinate launch materials with Medical, Legal, and Regulatory review committees
Billing, Coding and Reimbursement: Serve as the commercial lead for reimbursement readiness; collaborate with reimbursement experts and external partners, including BuyandBill.com; coordinate HCPCS coding strategy and reimbursement communications; monitor reimbursement trends affecting product adoption; support customer education related to coding and reimbursement

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FAQs About Director, New Product Launch Jobs at Amneal Pharmaceuticals, Inc.

What is the work location for this position at Amneal Pharmaceuticals, Inc.?

This job at Amneal Pharmaceuticals, Inc. is located in Bridgewater, NJ, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Amneal Pharmaceuticals, Inc.?

Employer has not shared pay details for this role.

What employment applies to this position at Amneal Pharmaceuticals, Inc.?

Amneal Pharmaceuticals, Inc. lists this role as a Full-time position.

What experience level is required for this role at Amneal Pharmaceuticals, Inc.?

Amneal Pharmaceuticals, Inc. is looking for a candidate with "Executive" experience level.

What is the process to apply for this position at Amneal Pharmaceuticals, Inc.?

You can apply for this role at Amneal Pharmaceuticals, Inc. either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.