Director, Marketing Technology & Consumer Digital Experience

Aramark Corp.Philadelphia, PA

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Overview

Schedule

Full-time

Career level

Executive

Remote

On-site

Benefits

Career Development

Job Description

Aramark is currently seeking a visionary and execution-focused Director of Marketing Technology & Consumer Digital Experience to lead the strategy, modernization, and optimization of our marketing technology ecosystem for the US Sector. This leader will define the 24-36-month technology roadmap and drive the implementation of platforms that enable personalized, scalable, and profitable consumer experiences. As a shared services role, you'll have the opportunity to work with leaders from across multiple lines of business.

Job Responsibilities

Lead the development and execution of a multi‑year Martech roadmap in partnership with Marketing and Technology teams.
Serve as the primary owner of the Martech ecosystem, including Marketing Automation/ESP, Consumer Data Platform (CDP), Content Management System (CMS), Digital Asset Management (DAM), e-Commerce, personalization tools, and analytics.
Lead digital platform development- web and mobile- to drive consumer revenue growth, acquisition, engagement, and retention.
Evaluate and recommend emerging technologies (AI, conversational interfaces, mobile engagement tools, messaging platforms) to enhance personalization and operational efficiency.
Oversee vendor selection, contract negotiations, and SLA performance.
Manage the Martech budget and drive ROI through performance measurement, optimization, and continuous improvement.
Foster strong cross‑functional relationships with Marketing, OpX, and Technology teams to ensure unified execution and alignment.
Partner with Enterprise Risk Management and Enterprise Architecture to ensure secure, scalable, integrated, and compliant solutions.
Stay current with industry trends through conferences, partner engagement, and market research.

Qualifications

10+ years of experience in B2C digital or marketing technology leadership roles.
Proven experience in retail, hospitality, or consumer-facing industries.
Deep expertise with CRM, CDP, loyalty, and campaign automation platforms.
Strong understanding of data architecture, integrations, and consumer identity resolution.
Experience managing vendors, SLAs, and technology budgets.
Strategic thinker with a bias for action and a passion for consumer‑centric innovation.
Demonstrated ability to lead agile teams and adopt agile methodologies.
Experience applying AI technologies to marketing personalization and optimization.

About Aramark

Our Mission

Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.

At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.

About Aramark

The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook, Instagram and Twitter.

Nearest Major Market: Philadelphia

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FAQs About Director, Marketing Technology & Consumer Digital Experience Jobs at Aramark Corp.

What is the work location for this position at Aramark Corp.?

This job at Aramark Corp. is located in Philadelphia, PA, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Aramark Corp.?

Employer has not shared pay details for this role.

What employment applies to this position at Aramark Corp.?

Aramark Corp. lists this role as a Full-time position.

What experience level is required for this role at Aramark Corp.?

Aramark Corp. is looking for a candidate with "Executive" experience level.

What benefits are offered by Aramark Corp. for this role?

Aramark Corp. offers Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at Aramark Corp.?

You can apply for this role at Aramark Corp. either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.