Director, Marketing Communications

Obsessed by Science. Entrepreneurial by Nature. United by Purpose.

Diasorin is a global leader in immunodiagnostic and molecular diagnostic solutions, advancing science to improve patient outcomes worldwide. For more than 50 years, we have combined scientific rigor with an entrepreneurial mindset, operating with a strong commitment to innovation, accountability, and results to deliver trusted diagnostic solutions.

As the Diagnostics Specialist, Diasorin continuously invests in research, technology, and people. Guided by our values of operational excellence, customer focus, and teamwork, we empower teams to think boldly, act decisively, and transform ideas into meaningful impact across one of the industry's broadest specialty diagnostic portfolios.

When you join Diasorin, you are not just filling a role. You are helping build what comes next.

Why Join Diasorin

• Build What Matters

Take ownership, challenge the status quo, and contribute directly to solutions that improve patient care worldwide.

• Innovate with Agility at a Global Scale

Work in an entrepreneurial environment that enables speed, collaboration, and global impact.

• Grow in a People-Centered Culture

Thrive in a culture that values accountability, inclusion, and continuous development.

Director, Global Marketing Communication - Molecular Diagnostics

The Director, Global Marketing Communications is responsible for all the aspect of communication, including new product launches, integrated campaigns supporting market development and commercial initiatives, brand awareness, product documentations, events, across our molecular diagnostics portfolio. We're looking for a bold, experienced marketing communications leader to help us tell that story and drive demand across the world.

About the Role

As Director of Global Marketing Communication, you'll own the full marcom function - from brand campaigns and tradeshow strategy to digital channels and sales enablement. You'll be the connective tissue between Product, Sales, and Corporate Communications, ensuring our innovations reach the right audiences with the right message at the right time. You will consult to define the best communication approach, you will own the plan and its execution and define metrics to measure effectiveness.

This is a highly visible, high-impact role for someone who thrives in a fast-moving environment and has a proven track record of launching products and building campaigns that convert.

What You'll Do

• Lead end-to-end marketing communications across on-market and demand generation activities

• Drive integrated campaigns across digital, social, tradeshows, and print

• Own the content approval process and ensure brand compliance across all external materials

• Partner closely with Product Marketing and Sales to develop compelling tools, messaging, and collateral

• Lead social media strategy, podcasts and execution

• Own tradeshow and events strategy from concept to execution

• Manage budget, media planning, KPIs, and reporting

• Support internal communications including newsletters and town halls

• Manage agency and supplier relationships

What We're Looking For

• 10+ years in diagnostics or broader healthcare marketing (medtech, pharma, life sciences welcome)
• 5+ years leading a global marcom function
• Proven experience launching a product - you've been in the room where it happens
• Strong digital and social chops
• A natural collaborator who can influence cross-functionally
• Experience managing and growing marketing teams

Training and Skills

• Well-developed tactical and strategic experiences in marketing
• Strong marketing communication effectiveness
• Extensive knowledge of the molecular diagnostics market inclusive of products, competitors, technologies, and clients highly preferred
• Well-developed computer skills in Microsoft suite of products, Sales Force
• Demonstrated ability to manage, motivate, develop and direct marketing team
• Demonstrated ability to work in a team setting and communicate across disciplines and across departments
• Demonstrated ability to discuss new product concepts and industry trends with Ph.D. and MD level contacts
• Comfortable working in leading and working within a high functioning, fast paced environment
• Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals
• Excellent communication skills and presentation skills, both in group and one-one-one
• Ability to work effectively with teams from different functions and geography, flexibility to handle different time zones and cultural differences

Diasorin is committed to building a workplace where people feel empowered to contribute ideas, take ownership, and grow their careers. We believe diverse perspectives strengthen innovation and help us deliver meaningful impact for patients and customers worldwide.

Diasorin is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable law.

This posting and recruitment process are subject to applicable local laws and regulations in the country where the position is located. Additional employment disclosures, candidate rights, and employment conditions may apply based on local jurisdiction.

Individuals hired will be required to verify identity and eligibility to work and may be subject to a background check and drug screening where permitted by law. Diasorin is committed to providing reasonable accommodations for qualified individuals with disabilities during the application process. If assistance is required, please contact hr@diasorin.com.

Recruitment Fraud Notice

Diasorin never requests payment, financial information, or personal banking details from candidates at any stage of the recruitment process. Official communications from Diasorin recruiters will only come from a verified @diasorin.com email address. If you have questions about the legitimacy of a recruitment communication, please contact hr@diasorin.com for verification.

Unauthorized third-party recruiting agencies may not submit candidates for this position without prior written authorization from the Diasorin Human Resources Department.

Nearest Major Market: Austin