Director, Website Content (Firmwide Marketing)

Company Description

Morgan Stanley is a leading global financial services firm providing a wide range of investment banking, securities, investment management, and wealth management services.  The Firm’s employees serve clients worldwide, including corporations, governments, and individuals from more than 1,200 offices in 43 countries.

As a market leader, the talent and passion of our people is critical to our success. Together, we share a common set of values: Leading with exceptional ideas, giving back, doing the right thing, and putting clients first. Morgan Stanley can provide a superior foundation for building a professional career—a place for people to learn, to achieve, to grow. 

Job Description

The Website Content Editor is responsible for ensuring the quality, accuracy, and effectiveness of content published across the company’s digital channels. This role blends editorial excellence, digital production, SEO best practices, and cross‑functional coordination to create a cohesive, engaging, and brand‑consistent web experience.

The ideal candidate has strong editorial instincts, exceptional attention to detail, and experience managing website content (including written content, audio, and video) within a financial services company. They understand how audiences interact with digital content, translating complex information into clear, compelling narratives. They will be the primary point of contact on the Content Strategy team engaging with UX, SEO, web development, and data & analytics to develop and optimize content for the digital environment, and will work closely with stakeholders across the organization to understand and execute their goals for various stakeholders’ digital journeys. They will oversee freelance resources creating digital content to ensure that it meets brand standards. 

The role is based in New York City with a minimum of three days per week in the office.

Key Responsibilities

• Write, edit, and proofread website content, ensuring clarity, consistency, and adherence to brand voice.
• Manage ongoing updates to web pages, including refreshing outdated content, unpublishing expired materials, and maintaining accurate redirects.
• Collaborate with internal stakeholders to ensure content is aligned with business priorities and meets quality standards.

• Stage and publish content in the CMS, trafficking all required assets (written content, imagery, audio, and video) in coordination with design and multimedia teams.
• Ensure all pages meet accessibility, brand, and layout standards.
• Manage landing‑page updates, monitoring content rotation and identifying story placement opportunities.

• Use analytics tools to evaluate content performance, identify trends, and inform content decisions.
• Apply SEO best practices, metadata standards, and user‑journey insights to improve visibility and engagement.
• Partner with analytics and UX teams to test and refine content formats, CTAs, and placements.

• Coordinate with Legal and Compliance for content review.

Qualifications

• Experience in financial services is required, with investment banking and/or investment management preferred.
• Bachelor’s degree required with 8-10 years managing and/or editing investment-related content for mass media or a large corporation, with multiple stakeholders and a broad audience.
• Expert in the dynamics of online content creation, management and curation to drive brand reputation, new business, and client engagement.
• Experience collaborating cross-functionally, engaging senior stakeholders, managing multiple projects, and adapting to shifting priorities in a fast-paced environment.
• Understanding of multimedia content (video, podcast, infographics) and digital asset workflows.
• Experience using a CMS to manage real-time content.
• Familiarity with SEO, web analytics, digital accessibility standards, and UX best practices.
• Experience using generative AI in content creation and amplification preferred.
• Detail oriented with strong organizational and interpersonal communication skills.

WHAT YOU CAN EXPECT FROM MORGAN STANLEY:

At Morgan Stanley, we raise, manage and allocate capital for our clients – helping them reach their goals. We do it in a way that’s differentiated – and we’ve done that for 90 years.  Our values - putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back - aren’t just beliefs, they guide the decisions we make every day to do what's best for our clients, communities and more than 80,000 employees in 1,200 offices across 42 countries. At Morgan Stanley, you’ll find an opportunity to work alongside the best and the brightest, in an environment where you are supported and empowered. Our teams are relentless collaborators and creative thinkers, fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work-life journey, offering some of the most attractive and comprehensive employee benefits and perks in the industry. There’s also ample opportunity to move about the business for those who show passion and grit in their work.

To learn more about our offices across the globe, please copy and paste https://www.morganstanley.com/about-us/global-offices​ into your browser.

Morgan Stanley's goal is to build and maintain a workforce that is diverse in experience and background but uniform in reflecting our standards of integrity and excellence. Consequently, our recruiting efforts reflect our desire to attract and retain the best and brightest from all talent pools. We want to be the first choice for prospective employees.

It is the policy of the Firm to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, creed, age, sex, sex stereotype, gender, gender identity or expression, transgender, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military service status, genetic information, or any other characteristic protected by law.

Morgan Stanley is an equal opportunity employer committed to diversifying its workforce (M/F/Disability/Vet).