Director, Growth Marketing NA

SimproMiami, Florida

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Overview

Schedule

Full-time

Career level

Director

Remote

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Job Description

Job Context

The North America Director of Growth Marketing is the single-threaded owner of regional growth outcomes, accountable for end-to-end strategy, budget, and delivery of MQLs, pipeline, and efficient growth across assigned business units. This is a general manager–style leadership role that partners closely with Sales, Product, Finance, and shared services to drive scalable, high-performing growth.

What You’ll Do

Own regional growth outcomes across MQLs, pipeline, revenue contribution, conversion, and efficiency.
Act as the primary growth marketing leader for the region in leadership and executive forums.
Set and execute the regional growth strategy and annual/quarterly plans aligned to business unit priorities.
Manage and allocate regional growth budgets across paid media, events (field/virtual/partner-led), and partner marketing.
Own channel performance, prioritisation, and trade-offs, optimising mix using ROI, ROAS, CAC, and LTV:CAC.
Ensure channels and campaigns align to regional ICPs and GTM motions, supporting both PLG and sales-assisted growth.
Own regional event calendar and performance outcomes; drive execution excellence across programs.
Sponsor and lead regional partner GTM strategy, including partner summits and partner-sourced pipeline targets.
Oversee partner marketing handoffs and execution in partnership with shared services, including transition periods.
Partner with Sales on targeting, conversion, forecasting, and performance reviews; drive accountable operating cadence.
Collaborate with Product and Lifecycle teams to support PLG motions and improve funnel performance.
Lead and develop the regional growth pod (e.g., Demand Gen, Field, Partner), managing managers and/or senior ICs.
Set priorities for shared services (Web/SEO, Growth Programs, Analytics) to drive incremental growth leverage.
This job description is not an exhaustive list of duties and may be modified at the discretion of Simpro Group.

What You’ll Bring

Substantial experience owning regional growth outcomes (MQLs, pipeline, revenue contribution, efficiency) with measurable results
Strong capability in growth strategy, planning, and budget ownership, including investment optimisation and trade-offs
Deep channel leadership across paid media, events, and partner marketing, with an outcomes-first mindset
Strong analytical and financial acumen (ROI, ROAS, CAC, LTV:CAC, funnel conversion, forecast accuracy)
Demonstrated ability to lead cross-functional execution with Sales, Product, Finance, and shared services
Experience supporting PLG and sales-assisted motions; strong understanding of ICP/GTM alignment
Strong operational rigour: cadence, prioritisation, performance reviews, and scalable execution practices
People leadership experience managing managers and/or senior ICs; ability to build high-performing teams
Executive presence and clear communication; comfortable representing the region in senior forums
Degree in Marketing, Business, or related field (or equivalent experience)

What We Can Offer You

Responsible Time Off
Comprehensive medical, dental, vision package with 100% employer paid options
Additional benefits including Health Savings Account; Flexible Spending Account; Critical Illness Insurance; Hospital Insurance; Accident Insurance; Life Insurance and AD&D; and Disability Insurance available to purchase.
Wellness Challenge App, Diabetes Prevention App, and Health Hub App
401k/Retirement Plan with 6% employer match
Generous Parental Leave Program
Paid Volunteer Leave Days
Public Holiday Exchange Scheme
Enjoy up to 4 weeks a year of flexible 'Work from Anywhere'!
Talent Referral Program – get rewarded for referring a friend to join our team!
Diverse training & internal networking opportunities across all of our product lines
Opportunities for career progression and development
Service recognition awards
Click here to find out more about working at Simpro Group!

Our Core Values

We Are One Team

We Are Customer CentricWe Are Growth MindedWe Are AccountableWe Celebrate SuccessSimpro, AroFlo, BigChange & ClockShark are equal opportunity employers with a best-of-class onboarding program and supportive team environments. This means that we want everyone to feel welcome with us and to provide equal opportunities for everyone, regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex or sexual orientation, or any other non-performance factor.

If you'd like to join a fun and progressive organization, where there are opportunities to develop your career, please apply now with your CV/resume.

*Please note, no agencies will be accepted in the recruitment of this role.

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FAQs About Director, Growth Marketing NA Jobs at Simpro

What is the work location for this position at Simpro?

This job at Simpro is located in Miami, Florida, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Simpro?

Employer has not shared pay details for this role.

What employment applies to this position at Simpro?

Simpro lists this role as a Full-time position.

What experience level is required for this role at Simpro?

Simpro is looking for a candidate with "Director" experience level.

Does Simpro allow remote work for this role?

Yes, this position at Simpro supports remote work, giving candidates the flexibility to work outside the primary office location.

What benefits are offered by Simpro for this role?

Simpro offers following benefits: Health Insurance, Dental Insurance, Vision Insurance, Disability Insurance, Life Insurance, Paid Holidays, Paid Vacation, Parental and Family Leave, Paid Community Service Time, Career Development, 401k Matching/Retirement Savings, and Health & Wellness Programs for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at Simpro?

You can apply for this role at Simpro either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.