Director Change Management, Product-to-Market (P2M) Transformation

About the Role

Gap Inc. is seeking a strategic and creative Director of Change Management in support of the Product-to-Market (P2M) transformation journey. This bold, multi-year P2M Transformation reinvents how we design, develop, and deliver product across our portfolio of brands. The future-ready operating model integrates cutting-edge AI with human-led strategy to empower teams and unlock new levels of creativity, speed, and relevance for our customers. As one of the most significant enterprise-wide initiatives at Gap Inc., this transformation is reshaping the way we work – building a more agile, responsive, and customer centric product engine that positions us for growth and impact. The Director of Change Management role is pivotal in cultivating a culture of agility, accountability, and speed – powering the next generation of Gap Inc.’s product engine. Your leadership will ensure that change is not only embraced, but embedded and enduring. You will architect and lead the people, process, and cultural change strategies that enable adoption and sustainment of new ways of working within Gap Inc.’s P2M transformation, with a sharp focus on the Speed Pillar – championing a responsive, seasonless product development model that accelerates concept-to-market execution through decentralized decision-making.You will operate at the enterprise level, shaping strategy and influencing readiness, engagement, and capability across brands, functions, and geographies to unlock faster, simpler, and more efficient product delivery. Partnering closely with Product Management, Business Unit Leaders, Learning & Development, and Technology, you will ensure teams are aligned, equipped, and inspired to embrace transformation.

What You'll Do

• Own and lead enterprise-wide change management strategy for the Speed workstream, aligning transformation goals with business priorities and operational realities.
• Shape and drive integrated change plans across technology, process, and operating model shifts, ensuring seamless execution and sustained adoption.
• Influence and advise senior executives and functional leaders to champion change, build sponsorship, and embed new behaviors across the organization.
• Oversee cross-functional partnerships with Product Management, L&D, and Technology to ensure alignment between capability building, communications, and change enablement.
• Lead and manage internal and external change resources, including communications and instructional design teams, to deliver cohesive and impactful experiences.
• Establish and monitor success metrics, adoption KPIs, and feedback loops to assess effectiveness, mitigate risks, and drive continuous improvement.
• Develop and evolve transformation frameworks, toolkits, and best practices to build organizational change agility and maturity.
• Serve as a connector and catalyst, fostering collaboration across teams and functions to accelerate speed to market and embed transformation into the business.

Who You Are

• Extensive experience leading enterprise-scale change initiatives in complex, matrixed organizations.
• Deep expertise in change management methodologies and tools; Prosci or equivalent certification strongly preferred. 
• Proven track record of driving strategic transformation and behavioral adoption across diverse teams, functions, and geographies. 
• Exceptional executive presence, communication, and influence skills — able to engage and align senior leaders and cross-functional stakeholders. 
• Strong business acumen and ability to translate strategy into actionable change plans. 
• Demonstrated success leading change in retail, consumer goods, or omni-channel environments
• Passionate about enabling teams to embrace change, move faster, and deliver lasting business impact.