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Director of Social Media (St. Louis, MO Market Only)

Abstrakt Marketing GroupSaint Louis, Missouri

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Overview

Schedule
Full-time
Career level
Executive
Remote
On-site

Job Description

Candidate Note: Seeking candidates in the St. Louis, Missouri market only.

JOB DESCRIPTION

Abstrakt Marketing Group is seeking a Director of Social Media to own and scale our social presence into a measurable growth channel. This role is responsible for leading social media strategy, executing campaigns, driving engagement, and generating qualified leads. The ideal candidate is highly self-sufficient, AI-fluent, and experienced in B2B social media, with a proven ability to drive pipeline through content and campaigns.

JOB RESPONSIBILITIES

  • Plan, execute, and optimize social media campaigns focused on lead generation and pipeline growth.
  • Create and produce short-form and long-form content, including filming and editing video content.
  • Manage engagement across platforms, including comments, messages, and audience interactions.
  • Run and optimize paid social campaigns to amplify performance and drive measurable results.
  • Track KPIs, analyze performance, and report results to leadership with actionable insights.
  • Collaborate with marketing and communications leadership to align on demand generation and brand voice.
  • Stay ahead of social media trends, platform updates, and competitor strategies to continuously improve performance.

JOB REQUIREMENTS

  • 3+ years of B2B social media experience with an understanding of long sales cycles.
  • Proven track record of executing campaigns that generate leads and measurable business outcomes.
  • Hands-on experience managing campaigns from ideation through execution and optimization.
  • Strong engagement and community management skills.
  • Own day-to-day reputation management across internal and external platforms (Glassdoor, Indeed, Google, Better Business Bureau,, ensuring timely responses identifying trends, and proactively improving overall brand perception.
  • Video production experience, including filming and editing (CapCut, Adobe Premiere, or similar).
  • Proficiency across LinkedIn, Instagram, YouTube, and TikTok or X.
  • Strong analytical skills with the ability to track and communicate performance metrics.
  • Experience using AI tools (e.g., ChatGPT, Claude, CapCut AI) for content creation and optimization.
  • Ability to work independently and take full ownership of strategy and execution.

PREFERRED REQUIREMENTS

  • Experience marketing a multi-service B2B agency or professional services firm.
  • Comfort appearing on camera as a representative of the brand.
  • Familiarity with marketing automation tools such as HubSpot or Salesforce.
  • Portfolio of B2B video content, including thought leadership or brand storytelling.
  • Graphic design experience using tools like Canva or Adobe Creative Suite.

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FAQs About Director of Social Media (St. Louis, MO Market Only) Jobs at Abstrakt Marketing Group

What is the work location for this position at Abstrakt Marketing Group?
This job at Abstrakt Marketing Group is located in Saint Louis, Missouri, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Abstrakt Marketing Group?
Employer has not shared pay details for this role.
What employment applies to this position at Abstrakt Marketing Group?
Abstrakt Marketing Group lists this role as a Full-time position.
What experience level is required for this role at Abstrakt Marketing Group?
Abstrakt Marketing Group is looking for a candidate with "Executive" experience level.
What is the process to apply for this position at Abstrakt Marketing Group?
You can apply for this role at Abstrakt Marketing Group either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.