Enterprise Growth Manager (Healthcare)

Our Story

Pointr is the market leader in Indoor Mapping, Location, and Analytics, and the inventor of AI-based map production. Its innovative (20+ patents) Pointr Maps™ platform is used by millions of users across offices, retail locations, airports, hospitals, and more every month.

As the top choice of Fortune 100 customers and billions of sqft. deployed globally (30+ countries), Pointr is always on the lookout for great team members to support its fast growth. Our core values are Ownership, Harmony, and Scale, and we look for Passionate, Kind, and No-Ego team members to join the team.

Role Overview

We’re looking for an EnterpriseGrowth Manager (Healthcare) to drive scalable pipeline generation and revenue growth within our healthcare vertical. This role sits at the center of our go-to-market motion, partnering closely with Sales, Product, and Marketing to design and execute high-impact growth initiatives.

You’ll own demand generation across enterprise and mid-market healthcare accounts, combining creativity with data-driven execution to attract, engage, and convert the right audiences. You’ll play a key role in shaping our healthcare GTM strategy, experimenting with new channels, and continuously optimizing performance.

This is a highly cross-functional, hands-on role requiring strong ownership, commercial thinking, and the ability to engage senior stakeholders through compelling campaigns and messaging.

Core Responsibilities

• Build and execute high-impact Account-Based Marketing (ABM) programs targeting enterprise healthcare accounts

• Build and maintain a prioritized target list of U.S. hospitals, health systems, and IDNs based on relevant buying signals

• Identify signals such as new campus openings, mobile app launches, digital leadership hires, EHR related initiatives, and engagement with our campaigns or events.

• Partner closely with Sales and Marketing Excellence to align on target accounts, messaging, and pipeline goals

• Conduct deep account research to understand strategic priorities, organizational structure and craft highly personalized, relevant outreach that drives curiosity, engagement, and credibility. likely stakeholders, current tools, and potential pain point.

• Develop and test creative campaign ideas tailored to healthcare audiences

• Generate qualified pipeline and accelerate growth within the healthcare segment

• Act as a growth champion, bringing new ideas, experimentation, and energy to the team

• Analyze pipeline performance and continuously iterate based on data insights

• Optimize conversion across the funnel (MQL → SQL → pipeline)

• Collaborate with Product and Customer teams to translate value propositions into compelling narratives

• Leverage insights from the market to refine positioning and messaging

• Support healthcare-focused events, partnerships, and go-to-market initiatives

• Qualify early interest and hand off well-developed opportunities to sales leadership.

Minimum Qualifications

• 4+ years of experience in Growth Marketing, Sales, Demand Generation, or similar roles in B2B SaaS

• Experience in start-up or high-growth environments, comfortable with ambiguity

• Experience selling to, marketing to, or prospecting into U.S. healthcare organizations strongly preferred

• Strong account research skills and the ability to map stakeholders in complex enterprises

• Proven track record of driving pipeline and measurable growth outcomes

• Strong understanding of multi-channel marketing (email, paid, organic, events, ABM)

• Creativity and resourcefulness in how you open doors and create engagement

• Data-driven mindset with experience in analytics and campaign optimization

• Confident communicator with the ability to collaborate cross-functionally

• Highly proactive, creative, and willing to challenge the status quo

Preferred Qualifications

• Experience in enterprise SaaS environments

• Exposure to healthcare, digital health, or health IT

• Experience with ABM and verticalized GTM strategies

• Interest in storytelling, brand building, and customer advocacy

What Success Looks Like

• A clear, repeatable pipeline engine built around the right healthcare signals

• More qualified first meetings from targeted accounts, not just more activity

• Strong event ROI through smarter pre-event and post-event execution

• Better messaging based on direct market feedback

• A tighter connection between marketing activity and sales pipeline

What We Offer

• Supportive, kind (no-ego), and smart team

• Hybrid work model (2 days in the office)

• International environment and inclusive culture

• Competitive base salary and attractive stock options

• Modern office in Boston (Back Bay)

• Private healthcare (75%) and dental coverage

• Company-sponsored parental leave

• 18 days PTO + sick time + 12 holidays

• 401(k) retirement plan

• Compensation: $120 k Base + $50 k SO