Etherealize - Head of Marketing

deCircleNew York, New York

$250,000 - $325,000 / year

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Overview

Schedule

Full-time

Career level

Executive

Remote

Option for remote

Compensation

$250,000-$325,000/year

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Job Description

Job description

Company Overview

Etherealize is building institutional-grade financial infrastructure on Ethereum, aiming to move Wall Street settlement, trading, and privacy systems into the digital age. The company is backed by leading investors (including Electric Capital and Paradigm) and focused on bridging institutional finance with the Ethereum ecosystem

Role Overview – Head of Marketing

As Head of Marketing, you will report directly to the CEO and own the full marketing function. Your mission is to position Etherealize as the bridge between institutional finance and Ethereum, crafting compelling narratives for both Wall Street and the crypto/Web3 community. You’ll lead strategy and execution across content, branding, messaging, digital channels, and product launch campaigns.

Responsibilities

Strategy & Narrative: Craft sophisticated marketing and brand narratives for two audiences — institutional finance (credit markets, investment leaders) and Web3 technologists.
Content & Social: Own the company’s social presence (especially Twitter and LinkedIn) and oversee all content marketing, including long-form pieces, educational materials, and external writers.
Brand Evolution: Evolve and maintain a coherent visual and brand identity across products, content, and marketing channels, balancing crypto futurism with Wall Street trust.
Web & Messaging: Manage the company website to effectively communicate tailored messaging for multiple stakeholder groups.
Events & Ecosystem Engagement: Lead presence at industry events, organize dinners and speaking engagements, and strengthen relationships with the Ethereum community.
Go-to-Market & Product Launches: Orchestrate high-impact launches for new products and stealth initiatives, including institutional and developer-facing positioning.

Job requirements

Who You Are

Experience & Leadership: You bring 10+ years of experience across marketing, brand strategy, and go-to-market leadership, having previously been the most senior marketing owner for a company or major product line.
Institutional + Web3 Fluency: You deeply understand both institutional finance (e.g., credit markets) and Web3/Ethereum technology, and can communicate complex concepts to both audiences.
Strategic Thinker & Executor: You thrive in startup environments, can set strategy, and also execute high-quality marketing work with speed and precision.
Exceptional Communicator: Strong written and verbal communication skills are essential, including the ability to create compelling narratives, whitepapers, reports, and thought leadership.
Brand & Aesthetic Sense: You have a strong aesthetic judgment and can shape a brand that is both cutting-edge and trustworthy to institutional audiences.

Benefits & Details

Location: NYC preferred, but remote options available for the right candidate.
Compensation: $250,000 – $325,000 base salary + equity.
Perks: Medical, dental, vision, 401(k), unlimited PTO, and a home office stipend.

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FAQs About Etherealize - Head of Marketing Jobs at deCircle

What is the work location for this position at deCircle?

This job at deCircle is located in New York, New York, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at deCircle?

Candidates can expect a pay range of $250,000 and $325,000 per year.

What employment applies to this position at deCircle?

deCircle lists this role as a Full-time position.

What experience level is required for this role at deCircle?

deCircle is looking for a candidate with "Executive" experience level.

Does deCircle allow remote work for this role?

Yes, this position at deCircle supports remote work, giving candidates the flexibility to work outside the primary office location.

What benefits are offered by deCircle for this role?

deCircle offers following benefits: Health Insurance, Dental Insurance, Vision Insurance, Flexible/Unlimited PTO, 401k Matching/Retirement Savings, Home Office Reimbursement/Stipend, and Health & Wellness Programs for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at deCircle?

You can apply for this role at deCircle either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.