Events Marketing Manager

Company And Culture

Complex is the definitive platform for global youth culture and music lifestyle, seamlessly integrating cutting-edge content, commerce and live experiences with unparalleled scale. Through innovative content, Complex tells stories of music, streetwear and style, sports, art and beyond. Its content engages in a dynamic conversation with the audience, reflecting and shaping the zeitgeist of convergence culture. A powerful media juggernaut paired with a curated marketplace, Complex is redefining the way fans interact with their favorite brands and artists and reshaping the future of digital culture and commerce.

Why Were Hiring

Complex is seeking an ambitious, detail-oriented Events Marketing Manager with a strong work ethic and a deep passion for IRL marketing and streetwear/pop culture. This role will partner closely with the Senior Director of Marketing to bring to life high-impact events and activations across the Complex universe, including pop-ups, ComplexCon, Family Style Festival, and Market, while driving cultural relevance and audience growth.

What You'll Do

• Partner with the Senior Director of Marketing to develop and execute integrated campaigns that drive brand awareness and ticket sales

• Collaborate cross-functionally with Creative, PR, Social, and Merchandising teams to deliver cohesive storytelling across all consumer touchpoints (social, email, influencer, and paid media)

• Build and execute go-to-market strategies for key events and retail activations in LA and NY, spanning pre-, during, and post-event phases across digital and out-of-home channels

• Manage influencer and ambassador relationships to support high-impact content strategies and extend campaign reach

• Track, analyze, and report on campaign performance, delivering actionable insights to optimize future marketing efforts

• Work closely with social teams to ensure marketing initiatives are seamlessly integrated into content rollouts for a unified brand narrative

• Lead on-site marketing operations during events, ensuring alignment across social, PR, and production teams

• Oversee multiple projects simultaneously, maintaining strong organization and attention to detail

• Identify and test new marketing channels, tools, and tactics to expand audience reach and engagement

• Develop comprehensive post-event recaps, including performance metrics, key learnings, and strategic recommendations

Who You Are

• 5+ years of relevant experience in event, activation and apparel marketing

• Must be Los Angeles based with transportation and ability to be present at every event, throughout weekends

• Must have the flexibility to travel if needed

• Ability to balance creativity with operational discipline

• Strong project management, multitasking, and decision-making skills

• Proficiency with project management tools, such as Airtable

• Deck and presentation development, such as Google Slides

• IRL Marketing Expertise: Proven experience in event and activation marketing, creating high-impact brand experiences that drive viral engagement and translate into cohesive 360° consumer storytelling

• Influencer & Cultural Insight: Advanced understanding of influencer ecosystems across fashion, gaming, and streaming, with a strong ability to engage niche audiences aligned with the Complex cultural landscape

• Retail & E-commerce Acumen: Well-versed in retail and e-commerce, with a clear understanding of how social media integrates with sales funnels, product launches, and content ecosystems

• Cross-Functional Leadership: Demonstrated ability to collaborate across editorial, marketing, creative, and influencer teams to execute unified, results-driven campaigns

• Strategic & Creative Thinking: Balance strategic planning with creative execution, developing campaigns and integrations that resonate authentically with target audiences

• Trend Fluency: Deep awareness of emerging trends across social media, retail, and digital platforms, with the agility to adapt strategies and leverage new tools effectively

• Execution & Operations: Highly detail-oriented with strong project management skills, capable of leading multiple initiatives simultaneously while maintaining operational excellence

What We Offer

• Best in class health, dental, and vision insurance
• Healthcare FSA
• Dependent Care FSA
• Commuter Benefits FSA
• Short-term/long-term disability and life insurance
• Paid Parental leave
• 401k with 4% match
• Pet Insurance
• Legal and Identity Theft Plans
• Flexible PTO

$80,000 - $85,000 a year

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Complex Total Rewards offerings for employees.

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

The above statements cover what are generally believed to be principal and essential functions of the job. Specific circumstances may allow or require some incumbents assigned to the job to perform a different combination of duties.

Complex participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

Candidates must be legally authorized to work in the U.S. without the need for visa sponsorship.