Field Marketing Lead - Withcoverage

talentplutoNew York, NY

$140,000 - $170,000 / year

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Overview

Schedule

Full-time

Career level

Director

Remote

On-site

Compensation

$140,000-$170,000/year

Benefits

Career Development

Job Description

Location: New York, NY

Work Model: Onsite, 5 days a week, with regular travel to events

Industry: Insurance technology (tech-enabled commercial insurance brokerage)

Compensation: $140K-$170K OTE

About the Company

Our partner is a fast-growing, tech-enabled insurance brokerage backed by top-tier venture investors. They serve roughly 1,000 business clients, grew 10x last year while staying cash-flow positive, and have doubled their team in the past year. The team is ambitious, direct, and built on ownership, with most leaders having started as individual contributors.

The Opportunity

Our partner is hiring a Field Marketing Lead to own their event program from the ground up. You will run conferences, roundtables, partner programs and virtual events, with one clear goal: turning every event into qualified pipeline and closed revenue for the sales team.

This is a zero-to-one, individual-contributor seat with full ownership of the program and a meaningful annual budget. You will work hand in hand with sales and the existing in-person events team, and as the program scales there is room to grow it into a broader function.

Responsibilities

Own the end-to-end field marketing and events program, starting with conferences and expanding into roundtables, partner programs and virtual events
Plan and manage an annual event budget of $500K or more, allocating spend toward the highest-return programs
Run a high volume of programs each year while keeping a sharp focus on pipeline and revenue outcomes
Partner closely with the sales team to define target accounts, drive attendance and convert event leads into pipeline
Measure and report the pipeline and revenue generated by each program, and use the data to refine the calendar
Collaborate with the in-person events team on execution while owning strategy and results
Travel to events regularly as the program requires

Requirements

2-7 years of field marketing and events experience
Proven ownership of event budgets of $500K-$800K or more
Track record of generating pipeline and revenue from events, not only planning and coordination
Experience running 30-50+ programs per year, or full ownership of fewer, larger programs
Startup experience and comfort operating with minimal oversight
Agency backgrounds welcome where you managed budgets across multiple clients
Virtual events experience strongly preferred
Comfortable with regular travel and working in office in New York 5 days a week

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FAQs About Field Marketing Lead - Withcoverage Jobs at talentpluto

What is the work location for this position at talentpluto?

This job at talentpluto is located in New York, NY, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at talentpluto?

Candidates can expect a pay range of $140,000 and $170,000 per year.

What employment applies to this position at talentpluto?

talentpluto lists this role as a Full-time position.

What experience level is required for this role at talentpluto?

talentpluto is looking for a candidate with "Director" experience level.

What benefits are offered by talentpluto for this role?

talentpluto offers Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at talentpluto?

You can apply for this role at talentpluto either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.