Field Marketing Manager

Destination PetCarolina, New York

$70,000 - $80,000 / year

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Overview

Schedule

Alternate-schedule

Full-time

Career level

Director

Remote

Compensation

$70,000-$80,000/year

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Job Description

Welcome to Destination Pet. We are One Pack- a united team working together to elevate the love and lives of pet families. Our pet-obsessed professionals create a connected care network of trustworthy partners who bring creative innovation every day. We are revolutionizing the pet industry. Join us!

The Field Marketing Manager is responsible for developing and executing localized marketing strategies to promote company brand awareness, drive new customer acquisition, and support the local marketing needs of assigned centers. This role involves working closely with the local Center Managers and business partners to tailor marketing initiatives to regional markets.

We are looking to add an East Coast based Field Marketing Manager to our team!

LOCATION: Remote with more than 60% Travel

REPORTS TO: Senior Field Marketing Manager

PAY: $70,000-$80,000 + 7.5% Bonus

CORE RESPONSIBILITES:

Local Market Analysis:

Conduct market research
Identify opportunities for growth
Develop and execute marketing plans tailored to the regional market

Campaign Development:

Partner with the Creative team to design effective marketing materials
Collaborate with the Marketing team to ensure alignment in overall brand strategy
Design and implement marketing campaign

Event Planning and Execution:

Plan and coordinate local events, community engagement and promotional activities
Manage logistics, budgets and execution
Coordinate the promotion of local events and engagement via social media

Partnerships and Networking:

Build and maintain relationships with local partners, influencers and community organizations
Leverage partnerships to enhance brand presence and drive new customer generation
Regularly distribute marketing materials to local business partners

Budget Management:

Manage and allocate the regional marketing budget efficiently
Track expenditures and ensure all activities are cost effective
Work with Center Managers to determine optimal field marketing initiatives

Performance Tracking:

Monitor KPI's to measure the success of field marketing activities
Provide regular reports and feedback to management on campaign effectiveness and regional market conditions

REQUIREMENTS:

Education & Experience:

Bachelors' degree in Marketing, Business Administration, or equivalent industry experience
Experience in Field Marketing, Regional Marketing, or similar role
Proven track record of managing successful marketing campaigns
Budgeting and planning experience with GTM annual marketing plans
Experience working in a role with matrix structured leadership

Skills:

Strong project management and organizational skills
Excellent communication and interpersonal skills
Proficient in marketing software and tools (e.g., CRM, email marketing platforms, social media management)
Ability to analyze data and make data-driven decisions
Adaptability to changing market conditions and priorities

Other:

Willingness to travel 50%-75% to centers within designated region
Must have reliable transportation and clean driving record
Ability to work flexible hours, including evenings and weekends as needed for events and campaigns
Must be able to stand for long periods of time and lift at least 40lbs
Must be passionate about pets!

PERKS:

Health, vision, dental, long & short-term disability, and Life insurance
A Startup mentality company with stable funding
401k match
Pet Care discounts
Generous PTO
Opportunity to grow your career with a network of like-minded professionals
Employer sponsored pet insurance

Destination Pet LLC affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, age, disability or any other characteristic protected by federal, state or local law. Equal Opportunity Employer Minorities/Women/Veterans/Disabled.Destination Pet LLC endeavors to make our employment website and application process accessible to all users and applicants. In doing so, we provide reasonable accommodations to applicants with disabilities. If you have a disability and require a reasonable accommodation or assistance completing the application process, please contact a member of our recruitment team.At Destination Pet, we're all about creating a workplace that's bursting with diversity and inclusivity. We don't play favorites or judge folks based on skin color, religion, gender, age, disability, or any other protected characteristics. Our hiring decisions are solely based on what you can bring to the team. So, we're throwing the door wide open for all like-minded candidates who believe in celebrating and honoring diversity and inclusion. Ready to join our pack?

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FAQs About Field Marketing Manager Jobs at Destination Pet

What is the work location for this position at Destination Pet?

This job at Destination Pet is located in Carolina, New York, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Destination Pet?

Candidates can expect a pay range of $70,000 and $80,000 per year.

What employment applies to this position at Destination Pet?

Destination Pet lists this position under the following employment categories:

Alternate-schedule
Full-time

What experience level is required for this role at Destination Pet?

Destination Pet is looking for a candidate with "Director" experience level.

Does Destination Pet allow remote work for this role?

Yes, this position at Destination Pet supports remote work, giving candidates the flexibility to work outside the primary office location.

What benefits are offered by Destination Pet for this role?

Destination Pet offers following benefits: Health Insurance, Dental Insurance, Vision Insurance, Disability Insurance, Life Insurance, Paid Vacation, Career Development, 401k Matching/Retirement Savings, and Health & Wellness Programs for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at Destination Pet?

You can apply for this role at Destination Pet either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.