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Field Marketing Manager

falSan Francisco, California

$150,000 - $210,000 / year

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Overview

Schedule
Full-time
Career level
Senior-level
Remote
Remote
Compensation
$150,000-$210,000/year
Benefits
Health Insurance
Dental Insurance
Vision Insurance

Job Description

fal is building the next generation of generative-media infrastructure. Our platform powers creators, studios, and developers with the tools they need to bring their ideas to life in minutes—not months. We’re growing fast and looking for a Field Marketing Manager to help us turn local buzz into pipeline.

Why this role matters

You’ll sit at the intersection of brand, community, and revenue. From meetups to executive dinners to strategic sponsorships, your job is to make fal impossible to ignore in key markets. You’ll be a close partner to sales, with shared goals and full ownership of field execution.

What you’ll do

  • Own field marketing end-to-end — strategy, execution, and measurement — in collaboration with sales and growth
  • Plan and host high-impact experiences (events, webinars, dinners, roundtables, sponsorships) designed to generate and accelerate pipeline
  • Build and nurture local ecosystems — developers, creators, partners, influencers, media — to expand fal’s reach and reputation
  • Drive measurable results, with clear reporting on campaign performance, ROI, and contribution to revenue
  • Continuously experiment and optimize, leaning into what works and iterating fast on what doesn’t

You’ll thrive in this role if you:

  • Are a natural connector who lives to network and thrives in fast-paced environments
  • Have2–5 years of experience in field marketing, growth, or GTM roles at high-growth startups
  • Know how to partner closely with sales and align marketing activations to pipeline goals
  • Have strong project management skills and can juggle multiple events or campaigns at once
  • Bonus: you’re a confident public speaker and comfortable representing fal at events

Compensation:

  • $150,000 - $210,000 OTE + equity + comprehensive benefits package

What we offer at fal

  • Interesting and challenging work

  • A lot of learning and growth opportunities

  • We offer visa sponsorship and will help you relocate to San Francisco.

  • Health, dental, and vision insurance (US)

  • Regular team events and offsites

Automate your job search with Sonara.

Submit 10x as many applications with less effort than one manual application.

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FAQs About Field Marketing Manager Jobs at fal

What is the work location for this position at fal?
This job at fal is located in San Francisco, California, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at fal?
Candidates can expect a pay range of $150,000 and $210,000 per year.
What employment applies to this position at fal?
fal lists this role as a Full-time position.
What experience level is required for this role at fal?
fal is looking for a candidate with "Senior-level" experience level.
Does fal allow remote work for this role?
Yes, this position at fal supports remote work, giving candidates the flexibility to work outside the primary office location.
What benefits are offered by fal for this role?
fal offers following benefits: Health Insurance, Dental Insurance, Vision Insurance, and Health & Wellness Programs for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at fal?
You can apply for this role at fal either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.