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Fitness Director

GroveReidsville, North Carolina

$50,000 - $70,000 / year

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Overview

Schedule
Alternate-schedule
Full-time
Career level
Executive
Remote
On-site
Compensation
$50,000-$70,000/year
Benefits
Health Insurance
Paid Vacation
Career Development

Job Description

Benefits:
  • 401(k)
  • 401(k) matching
  • Bonus based on performance
  • Competitive salary
  • Employee discounts
  • Free uniforms
  • Health insurance
  • Opportunity for advancement
  • Paid time off
  • Training & development
Workout Anytime – Reidsville
Position Type:
Full-Time
Experience Level:
1–3+ years (Sales, Fitness, or Leadership preferred)
Who We Are
Workout Anytime is a fast-growing, high-performance fitness brand focused on delivering results for our members and our team. We are not a “clock-in, train clients, and leave” environment—we are a results-driven organization built on accountability, leadership, and growth.
The Opportunity
The Fitness Director is a sales and leadership position responsible for building, leading, and scaling a high-performing Personal Training department.
Mission of the Role
  • Drive Personal Training revenue growth
  • Build and lead a team of high-performing coaches
  • Deliver an elite client experience that drives retention
  • Execute Workout Anytime systems that produce consistent results
What You’ll Be Responsible For
 1. Personal Training Sales & Revenue (Primary Focus)
  • Lead all PT sales and client conversions
  • Drive Personal Training Experiences (PTEs) and Kickstart sessions
  • Own monthly PT revenue performance
  • Coach trainers on sales, objections, and closing
  • Partner with GM to convert new members into PT clients
2. Client Experience & Retention
  • Ensure all clients are onboarded and serviced properly
  • Monitor attendance, engagement, and retention
  • Resolve member concerns, delinquents, and cancellations
  • Maintain a high-level client experience
 3. Team Leadership & Development
  • Lead, coach, and develop a team of 4–7 trainers
  • Conduct daily check-ins, roleplay, and weekly performance reviews
  • Run monthly team trainings (sales, anatomy, retention)
  • Hold coaches accountable to performance standards
 4. Operations & Execution
  • Maintain accurate schedules, reporting, and systems
  • Track production daily and submit required reports
  • Ensure compliance with all company systems and standards
  • Maintain cleanliness, professionalism, and brand standards
Requirements
  • Personal Training Certification (NASM, ACE, NSCA, etc.) or ability to obtain within 6 months
  • CPR/AED Certified
  • 1+ year fitness, sales, or leadership experience preferred
Compensation: $50,000.00 - $70,000.00 per year

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FAQs About Fitness Director Jobs at Grove

What is the work location for this position at Grove?
This job at Grove is located in Reidsville, North Carolina, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Grove?
Candidates can expect a pay range of $50,000 and $70,000 per year.
What employment applies to this position at Grove?
Grove lists this position under the following employment categories:
  • Alternate-schedule
  • Full-time
What experience level is required for this role at Grove?
Grove is looking for a candidate with "Executive" experience level.
What benefits are offered by Grove for this role?
Grove offers following benefits: Health Insurance, Paid Vacation, and Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at Grove?
You can apply for this role at Grove either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.