Gaming Marketing Manager, Japan
CorsairJapan, MO
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Overview
Schedule
Full-time
Career level
Director
Remote
On-site
Job Description
Position Summary, Responsibilities and Expectations:
- Define and execute Japan-specific marketing strategies aligned with global brand and gaming peripherals objectives, with full ownership of local execution
- Establish and manage close working relationships with influencers, creators, esports figures, media, and community partners to drive sustained product visibility and brand credibility
- Collaborate with sales teams to create sales enablement tools and promotional materials for channel partners
- Plan and execute Japan-specific go-to-market and product launch activities, coordinating with global teams, agencies, and partners to ensure timely and accurate execution.
- Manage influencer programs, media reviews, and awards tracking, ensuring timely execution and clear reporting of coverage
- Lead events, trade shows, and local partnerships, representing the brand within the Japanese gaming community.
- Coordinate and execute POSM development, retail display support, merchandising materials, and offline events, working directly with vendors and partners to deliver on-site results.
- Track campaign performance, community feedback, and market insights, and continuously optimize execution to improve effectiveness.
- Manage local marketing budgets and allocate resources effectively to maximize ROI on marketing initiatives.
Essential Skills and Experience:
- Action-oriented self-starter with the ability to own marketing initiatives end to end
- 5+ years of experience in marketing, with a strong focus on market execution
- Bachelor's degree in business, marketing, communications, or a related field
- Strong understanding of marketing strategies, channels, and branding, with established knowledge of and connections within the Japanese gaming ecosystem, including influencers, media, and gaming communities.
- Proven experience leading product launches, go-to-market execution, and integrated marketing campaigns
- Experience managing marketing budgets and measuring campaign performance / ROI
- Ability to work independently and as part of a team
- Excellent organization and communication skills.
- Be fluent in English and Japanese (both spoken and written)
- Ability to work under pressure and able to handle multiple simultaneous tasks with tight deadlines
- Strong understanding of the Gaming market and gamer/enthusiast communities
- Proven track record of delivering measurable marketing results
Local candidate based in Tokyo (no relocation available)
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FAQs About Gaming Marketing Manager, Japan Jobs at Corsair
What is the work location for this position at Corsair?
This job at Corsair is located in Japan, MO, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Corsair?
Employer has not shared pay details for this role.
What employment applies to this position at Corsair?
Corsair lists this role as a Full-time position.
What experience level is required for this role at Corsair?
Corsair is looking for a candidate with "Director" experience level.
What is the process to apply for this position at Corsair?
You can apply for this role at Corsair either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.