General Manager
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Overview
Job Description
General Manager – Aqua-Tots Swim Schools
Welcome to Aqua-Tots!We are saving lives by teaching children all over the world how to become safe and confident swimmers for life and we’re looking for a passionate General Manager (GM) to lead our team!
At Aqua-Tots, we believe swimming creates opportunities for families one child, one lesson, one neighborhood at a time. The right leader will be welcoming, enthusiastic, and embody our Core Behaviors: Be Friendly, Be Driven, Be Humble, and Be Willing. If this sounds like you, we’d love to meet you!
Learn more about us here.
What You’ll Do
As General Manager, you’ll oversee all aspects of school operations to ensure families receive world-class swim lessons and customer service. You’ll:
Lead the Team: Recruit, coach, and inspire staff to deliver consistent, high-quality lessons in a safe, fun, and welcoming environment.
Create Excellent Family Experiences: Ensure strong customer service, smooth scheduling, and solutions to any issues.
Drive Sales & Growth: Manage sales goals, track leads, and engage families to grow the school.
Maintain Facility Standards: Ensure the pool, lobby, and facility meet Aqua-Tots brand standards for cleanliness, safety, and overall appearance.
Oversee Operations: Handle staffing, scheduling, payroll, and budgets while keeping operations running smoothly.
Partner for Success: Collaborate with the Area Integrator and Operations Team to maintain excellence in all areas.
What We’re Looking For
2+ years of management experience (operations, hospitality, education, or retail preferred).
Strong customer service and people leadership skills.
Someone who thrives on building teams, solving problems, and creating positive experiences.
Flexible availability to meet the needs of the school.
High School diploma or GED required; Bachelor’s degree preferred.
CPR/First Aid Certified (or willing to obtain- we’ll provide training).
What We Offer
Competitive salary and benefits package (health, dental, vision, 401k + match, PTO, parental leave, employee discounts).
Growth opportunities with a company that invests in its leaders.
A positive, mission-driven culture where you’ll make a difference every day.
The chance to join a supportive, fun team that celebrates success together.
Ready to Dive In?
If you’re ready to lead with purpose, inspire a team, and impact families in your community, apply today to become a General Manager at Aqua-Tots Swim Schools.
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