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Head of Client Strategy

12100 CollectiveNew York, NY

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Overview

Schedule
Full-time
Career level
Director
Remote
Option for remote
Benefits
Health Insurance
Dental Insurance
Vision Insurance

Job Description

Head of Client Strategy

Overview:  

12100 Collective is a new growth marketing agency based in NYC founded by alumni of Meta's growth team and servicing clients with >$100M annual revenues across a variety of industries. We pride ourselves on being world class at our craft and pairing data-driven strategies with excellent creative to unlock results. As our founding Head of Client Strategy, you will bring value to our clients by crafting integrated marketing strategies across digital channels like search, social, email/SMS, and analytics, pitching & onboarding new clients, and owning the entire relationship. This role will have an outsized impact on our company culture. You’ll interface with CEO’s and key internal/external stakeholders to unlock rigorous execution and growth for the marketing program. You possess exceptional communication skills, leadership qualities, data-driven rigor, and strategic expertise in digital marketing. 

Key Responsibilities:

  • Oversee engagements with clients possessing ~$1M/month ad spend, $10-50M/year revenue, and a $2M+/year book of business
  • Work directly with our CEO to manage all client relationships, aid execution across all workstreams, and craft a high-impact and data-driven marketing strategy
  • Devise innovative cross-channel strategies optimizing CAC, LTV, and ROAS. 
  • Work cross-functionally with designers, content strategists, SEM & Meta ad experts, growth marketing analysts, and external stakeholders
  • Coach, involve, and inspire the development of junior staff by providing consistent feedback, training, and growth opportunities 
  • Eager to get your hands dirty QA’ing campaigns, fixing typos, and ensuring flawless execution from start to finish
  • Ability to think strategically and see the big picture, stack-rank priorities, and opportunity size projects using data & research to maximize impact. 
  • Monitor and communicate POV on current marketing and industry issues
  • Demonstrate accountability for overall agency performance and flawless delivery

Minimum Requirements:

  • 7-10 years of experience in account management within an agency, including 3-5 years of supervisory experience
  • Experience in e-commerce/D2C, B2B, lead-gen, and other channels
  • 8+ years of hands on experience with a core digital marketing channel such as Google or Meta
  • Deep comfort with and knowledge of digital marketing channels across SEM, paid social (Pinterest, TikTok, LinkedIn, etc), email/SMS, SEO, and more
  • Excellent listening skills and the ability to read the room and adapt accordingly 
  • Diplomatic, empathetic leadership and negotiation skills
  • Strong organization and attention to detail
  • Appreciation for strong branding, creative, and aesthetics

Bonus Skills:

  • Product management experience (website redesigns, CRO, etc.)
  • Data Analytics (Dashboarding, GA4, Segment, Looker Studio, SQL, Python, etc.)
  • App marketing experience 
  • Sales experience

Salary/Benefits/Location:

  • Benefits: health/vision/dental insurance, 3 weeks paid vacation
  • Location: flexibility for the role to be remote, or join us in our Brooklyn office
  • Salary: $150-250K, depending on experience and other relevant qualifications

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FAQs About Head of Client Strategy Jobs at 12100 Collective

What is the work location for this position at 12100 Collective?
This job at 12100 Collective is located in New York, NY, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at 12100 Collective?
Employer has not shared pay details for this role.
What employment applies to this position at 12100 Collective?
12100 Collective lists this role as a Full-time position.
What experience level is required for this role at 12100 Collective?
12100 Collective is looking for a candidate with "Director" experience level.
Does 12100 Collective allow remote work for this role?
Yes, this position at 12100 Collective supports remote work, giving candidates the flexibility to work outside the primary office location.
What benefits are offered by 12100 Collective for this role?
12100 Collective offers following benefits: Health Insurance, Dental Insurance, Vision Insurance, and Paid Vacation for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at 12100 Collective?
You can apply for this role at 12100 Collective either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.