T logo

Head Of Demand Generation

talentplutoNew York, NY

$200,000 - $350,000 / year


Overview

Schedule
Full-time
Career level
Executive
Remote
On-site
Compensation
$200,000-$350,000/year
Benefits
Career Development

Job Description

Location: New York, NY

Work Model: In-office (5 days per week, Flatiron)

Industry: Payroll & back-office software for startups

Compensation: $200K-$350K OTE

About the Company

Our partner builds a payroll and back-office suite for startups, helping founders run the operational side of their companies. They are a Series A company with a team of roughly 40-45 people, based in New York and growing quickly.

The Opportunity

Our partner is hiring a Head of Demand Generation in a player-coach seat. You will personally run paid, SEO, email, and lifecycle today, then build the team as the company scales. You will own marketing-sourced pipeline with a mandate to deliver 3-4x coverage on the bookings target.

You will partner with the COO on brand and the Head of Sales on conversion, marketing to founders, finance buyers, and people-and-ops buyers.

Responsibilities

  • Own inbound demand generation across paid, SEO, email, and lifecycle, hands-on
  • Deliver marketing-sourced pipeline against a 3-4x bookings coverage target
  • Grow MQL volume and quality, site traffic and conversion, and organic search
  • Manage paid spend efficiently against CAC and ROAS goals
  • Partner with the COO on brand and the Head of Sales on pipeline conversion
  • Hire and build the demand generation team as the company scales

Requirements

  • 6+ years in demand generation or growth marketing at B2B sales-led SaaS companies
  • Inbound programs that produced measurable pipeline, not just traffic
  • Strong writing for a business audience
  • Funnel thinking: spend to pipeline to revenue
  • Comfortable as a player-coach who still runs channels hands-on
  • Excitement about working in person in New York five days per week
  • Bonus: fintech, HR tech, or developer-adjacent background

Automate your job search with Sonara.

Submit 10x as many applications with less effort than one manual application.

pay-wall

FAQs About Head Of Demand Generation Jobs at talentpluto

What is the work location for this position at talentpluto?
This job at talentpluto is located in New York, NY, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at talentpluto?
Candidates can expect a pay range of $200,000 and $350,000 per year.
What employment applies to this position at talentpluto?
talentpluto lists this role as a Full-time position.
What experience level is required for this role at talentpluto?
talentpluto is looking for a candidate with "Executive" experience level.
What benefits are offered by talentpluto for this role?
talentpluto offers Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at talentpluto?
You can apply for this role at talentpluto either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.