Head of Marketing (Remote)

Sola Kids DentalLos Angeles, CA

$125,000 - $150,000 / year

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Overview

Schedule

Full-time

Career level

Executive

Remote

Compensation

$125,000-$150,000/year

Benefits

Dental Insurance

Career Development

Job Description

Head of Marketing

Sola Kids Dental & Orthodontics | Western US Remote (LA, SF, Phoenix, or Denver preferred)

About Sola

At Sola Kids Dental we believe Medicaid dentistry can be done better and we are on a mission to change lives through exceptional dental care.

We've built a multi-location platform in Los Angeles, and we are now scaling into markets across the Western US with a goal to be the leading provider of dentistry and orthodontics to kids and families on Medicaid. Every new location means thousands more kids getting consistent, high-quality care.

We are a multi-site consumer healthcare start up capitalized for growth and building a team to scale.

The Role

We're hiring a Head of Marketing to own brand, digital marketing, and social across the Sola platform. This will be our first corporate marketing hire.

You'll manage a million-dollar-plus marketing budget, work directly with the CEO (ex-Bain, ex-PE, Stanford GSB) and have a high level of board exposure, autonomy, and upside.

Who You Are

We're open to two profiles. Both require horsepower, ownership, and deep interest in marketing and multi-site healthcare.

Profile 1: General Athlete

You're a top performer at a consulting firm or investment bank with 2-4 years of experience and exposure to marketing. You're willing to roll up your sleeves to become an expert on digital and physical marketing in the first 3 months on the job.

Profile 2: The Growth Operator

You've spent 3-6 years in digital marketing, growth, or performance marketing roles at a high-growth tech startup or a multi-site healthcare or consumer company.

What You'll Own

* Brand: Define our visual identity and voice for multi-state expansion. Audit every patient touchpoint (exterior signage, waiting room, intake forms, appointment reminders, post-visit communications) and bring them onto a consistent, intentional system. Own creative production for billboards, in-office collateral, digital ads, and our website.

* Performance marketing: Own new patient acquisition across paid search, paid social, local SEO, Google Business profiles, direct mail, and community/school partnerships. Manage our agency relationships, set the monthly budget across channels, and hit CAC targets by office.

* Social media: Oversee the strategy and execution of organic Instagram, TikTok, and Facebook in English and Spanish. Build a content calendar, direct the creators, and grow followers and engagement in each local market we serve.

* New market launches: Build the pre-opening marketing playbook new markets and offices: geo-targeted paid media, local SEO setup, community outreach, grand-opening events, and the first 90 days of patient acquisition.

* Analytics and reporting: Build the marketing dashboard. Report weekly on spend, CAC, CPL, and new patient acquisition.

What You'll Get

* Ownership: As we scale, you'll lead the strategy and execution of a seven-figure marketing budget.

* Mission: We are changing lives through exceptional dental care.

* Mentorship: Work closely with the CEO and learn how to operate a growth stage consumer healthcare start up.

* Growth: We're on the ground floor of multi-state expansion. You'll take part in the growing responsibilities and economics that come with our success.

* Compensation: Target annual compensation of $125K-$150K, plus meaningful upside tied to individual and company performance.

Logistics

* Location: Remote-first. Strong preference for candidates based in Los Angeles, Bay Area, Phoenix, or Denver.

* Travel: Approximately twice per month depending on where you are located.

* Start date: As soon as the right person is ready.

•* Nice to have: Spanish fluency. The majority of our patients and families speak Spanish, and being able to engage with them directly in their language is a meaningful plus (though not required).

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FAQs About Head of Marketing (Remote) Jobs at Sola Kids Dental

What is the work location for this position at Sola Kids Dental?

This job at Sola Kids Dental is located in Los Angeles, CA, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at Sola Kids Dental?

Candidates can expect a pay range of $125,000 and $150,000 per year.

What employment applies to this position at Sola Kids Dental?

Sola Kids Dental lists this role as a Full-time position.

What experience level is required for this role at Sola Kids Dental?

Sola Kids Dental is looking for a candidate with "Executive" experience level.

Does Sola Kids Dental allow remote work for this role?

Yes, this position at Sola Kids Dental supports remote work, giving candidates the flexibility to work outside the primary office location.

What benefits are offered by Sola Kids Dental for this role?

Sola Kids Dental offers following benefits: Dental Insurance and Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at Sola Kids Dental?

You can apply for this role at Sola Kids Dental either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.