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Influencer Marketing Consultant

Right Side UpAustin, Texas
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Overview

Schedule
Full-time
Career level
Senior-level

Job Description

About Right Side Up

Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client.

Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We’re trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth. We have over 250+ clients including Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, Calm, and more.

About the Role

We’re seeking freelance Influencer Marketing Consultants to join our talent collective and support a range of B2C, B2B, and D2C clients. This role is ideal for marketers who can build and scale influencer and creator programs that drive brand awareness, engagement, and measurable performance.

Projects may include launching influencer programs from scratch, managing ongoing partnerships, or optimizing existing creator strategies. Contract engagements typically range from 10–40 hours per week.

Responsibilities

  • Develop and execute influencer marketing strategies aligned to brand and growth goals

  • Identify, vet, and manage relationships with creators and influencers across platforms (e.g., Instagram, TikTok, YouTube)

  • Lead outreach, negotiation, and contract management with creators

  • Plan and execute campaigns, including product seeding, paid partnerships, and long-term ambassador programs

  • Collaborate with content, paid, and social teams to amplify influencer content

  • Track and analyze campaign performance, including engagement, reach, and conversion metrics

  • Manage budgets and ensure efficient allocation of spend

  • Stay up to date on platform trends, creator landscape shifts, and emerging opportunities

Requirements

  • Strong experience in influencer or creator marketing across B2C, B2B, or D2C brands

  • Proven ability to build and scale influencer programs

  • Experience managing creator relationships and negotiations

  • Understanding of platform-specific trends and best practices

  • Ability to balance brand storytelling with performance-driven outcomes

  • Experience tracking and reporting on campaign performance

  • Strong organizational and communication skills

  • Comfort working across different industries and brand voices

Nice to Have

  • Experience with affiliate or performance-based influencer programs

  • Familiarity with influencer platforms/tools (e.g., Aspire, CreatorIQ, GRIN, Upfluence)

  • Experience with paid social amplification of influencer content

  • Experience in high-growth startup environments

  • Experience supporting both strategic planning and hands-on execution

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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FAQs About Influencer Marketing Consultant Jobs at Right Side Up

What is the work location for this position at Right Side Up?
This job at Right Side Up is located in Austin, Texas, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Right Side Up?
Employer has not shared pay details for this role.
What employment applies to this position at Right Side Up?
Right Side Up lists this role as a Full-time position.
What experience level is required for this role at Right Side Up?
Right Side Up is looking for a candidate with "Senior-level" experience level.
What is the process to apply for this position at Right Side Up?
You can apply for this role at Right Side Up either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.