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Lifecycle Marketing Manager

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Overview

Schedule
Full-time
Career level
Senior-level
Benefits
Health Insurance
Dental Insurance
Vision Insurance

Job Description

Description

We're looking for a retention marketer and operator to take ownership of our activation, re-engagement, and retention systems for a company building the future of fashion. Turn new users into active creators, and creators into repeat customers — through smart, personalized, automated lifecycle experiences.

You thrive on building, testing, and iterating quickly—and using AI, no-code tools, and clever thinking to move fast and deliver impact. You’ll dig into user behavior, design lifecycle experiments, and use AI and automation tools to execute campaigns fast. No waiting for product or engineering—this is your playground.

In this role, you will...

  • Own user retention: Map the lifecycle, find dropoffs, and build experiments to bring people back.
  • Hack together systems: Use AI, no-code tools, and your own creative muscle to build automations, messaging flows, and activation loops.
  • Create at scale with AI: Use AI tools to generate and personalize content, landing pages, emails, and in-product experiences.
  • Run lifecycle experiments: Test content, timing, frequency, and segmentation strategies to find what works—across messaging, onboarding flows, reactivation campaigns, or new user segments.
  • Act on data: Surface insights, design interventions, and measure impact.

Why This Role is Special

  • You’ll define the future of the fashion industry and retention marketing in the age of AI—not just optimize an existing playbook.
  • You’ll move faster than traditional teams thanks to AI, automation, and full ownership.
  • You’ll operate at the edge of marketing, no-code, and AI—and become a model for the future of growth.
  • You’ll see your work in the product, in the numbers, and in user feedback—every day.
Requirements

You’re a fit if you...

  • Have 2-5 years of experience in growth, lifecycle marketing, or startup execution, ideally in a zero-to-one or solo operator role.
  • Think like a product manager for the funnel — test, iterate, measure.
  • Have built or automated workflows using no-code tools (Zapier, Airtable, Klaviyo, etc.) and love connecting the dots between tools without needing an engineer.
  • Can write persuasive, clear, and high-converting copy—emails, texts, modals, landing pages, all of it.
  • Love fast feedback loops. You're addicted to testing ideas, measuring impact, and improving daily.
  • Are highly self-directed—you see problems and solve them before they’re assigned.
Benefits
  • We offer full benefits (medical, dental, and vision), a competitive salary and equity
  • Resonance Companies is an equal opportunity employer and values diversity in our company. We do not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.

Automate your job search with Sonara.

Submit 10x as many applications with less effort than one manual application.

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FAQs About Lifecycle Marketing Manager Jobs at Resonance

What is the work location for this position at Resonance?
This job at Resonance is located in New York, New York, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Resonance?
Employer has not shared pay details for this role.
What employment applies to this position at Resonance?
Resonance lists this role as a Full-time position.
What experience level is required for this role at Resonance?
Resonance is looking for a candidate with "Senior-level" experience level.
What is the process to apply for this position at Resonance?
You can apply for this role at Resonance either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.