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Local Sales Manager

Nexstar Media Group Inc.Wilkes Barre, PA

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Overview

Schedule
Full-time
Career level
Director
Remote
On-site
Benefits
Career Development

Job Description

Nexstar Media Group's 28/22 News, (WBRE NBC and partner WYOU CBS) has an immediate opening for a Sales Manager to lead our dynamic team of Local Account Executives. We are a rare combination of an NBC, CBS and full suite of digital services products. The position is responsible for the revenue performance of our Local Account Executives and exceeding monthly, quarterly, and annual budgets. To be considered for this position, you must have a minimum of five (5) years of digital and/or broadcast sales experience, a successful track record in business development, selling sports sponsorships, growing market share, employee recruitment, employee retention, and sales training. This is not a desk job, you are expected to be out in the field daily with Account Executives training, coaching, and executing Customer Needs Analysis, Proposal Solutions, and Monthly Business Reviews.

  • Develops and executes sales strategies which result in exceeding assigned revenue budgets.

  • Drives new business advancement.

  • Manages inventory and revenue forecasting.

  • Manages recruitment, training, evaluation, and development of Broadcast/Digital Account Executives.

  • Allocates budgets and approves budget expenditures.

  • Manages Accounts Receivable.

  • Develops and cultivates client relationships both local and national alongside Account Executives.

  • Makes decisions regarding hiring, evaluation, promotion, and termination of employees.

  • Develops Advertising Packages.

  • Performs other duties as assigned.

Requirements & Skills

  • Bachelor's degree in marketing, advertising, mass communications, or an equivalent combination of education and work-related experience.

  • A minimum of five years of Digital and or Broadcast sales experience is required.

  • Excellent communication skills, both oral and written.

  • Fluent in English.

  • Advanced knowledge of digital advertising tactics, and the competitive digital landscape.

  • Advanced knowledge of modern advertising and marketing KPI's and traditional reach and frequency concepts scheduling concepts.

  • Experience with Waymark or similar AI Assisted commercial creation tool.

  • Valid driver's license with an acceptable driving record and reliable transportation.

  • Experience guiding, directing, and motivating personnel; including setting and monitoring performance standards.

  • Experience establishing long-range objectives and specifying the strategies and actions to achieve them.

  • Ability to identify the developmental needs of others and to coach, mentor, or otherwise help others to improve their knowledge or skills.

  • Proficiency with Microsoft 365, Outlook, Word, Excel, PowerPoint, Teams, and Zoom.

  • Experience with WideOrbit Traffic, WideOrbit Media Sales, Salesforce and/or Matrix preferred.

SCAM ALERT:

Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com). Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address. If you are unsure about the authenticity of a job inquiry or offer, email us at corporaterecruiters@nexstar.tv.

#LI-Onsite

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FAQs About Local Sales Manager Jobs at Nexstar Media Group Inc.

What is the work location for this position at Nexstar Media Group Inc.?
This job at Nexstar Media Group Inc. is located in Wilkes Barre, PA, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.
What pay range can candidates expect for this role at Nexstar Media Group Inc.?
Employer has not shared pay details for this role.
What employment applies to this position at Nexstar Media Group Inc.?
Nexstar Media Group Inc. lists this role as a Full-time position.
What experience level is required for this role at Nexstar Media Group Inc.?
Nexstar Media Group Inc. is looking for a candidate with "Director" experience level.
What benefits are offered by Nexstar Media Group Inc. for this role?
Nexstar Media Group Inc. offers Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.
What is the process to apply for this position at Nexstar Media Group Inc.?
You can apply for this role at Nexstar Media Group Inc. either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.