Market Manager - Ohio

The Vita Coco CompanyColumbus, OH

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Overview

Schedule

Full-time

Career level

Director

Remote

Benefits

Career Development

Job Description

As the Market Manager, you'll lead efforts to achieve revenue, depletion, distribution and retail execution goals by improving performance with our distributor partners in your assigned Market. You'll report to the Director of Sales, identify opportunities, influence distributors, and hold them accountable for execution.

This is a remote role based in Ohio (ideally Columbus/Cincinnati). Markets range in size from one distributor in two counties to many distributors across several states.

WHAT YOU'LL DO:

Planning & Strategy

Develop Distributor Business Plans at all branches to ensure alignment on business objectives (annually, quarterly, and monthly).
Lead innovation launches.
Drive execution to achieve volume, distribution, and retail execution targets.
Manage market blitzes and develop strategies for prioritization and execution.
Create action plans to address gaps in performance.
Manage all POS needs and ensure proper and timely execution.

People & Distributor Management

Provide consistent communication around performance against distribution targets and display programs.
Conduct business reviews and establish the appropriate cadence for each.
Generate reports as needed for local markets.
Lead Retail Sales Managers to manage important retail outlets (where applicable)
Guide activity, provide performance feedback, and recommend development plans.
Build and maintain relationships with distributors to increase share of mind across all levels of their organizations.
Develop a strong partnership with the Market Development team, ensuring they have the distributor support and resources needed to excel at retail.

WHAT YOU'LL BRING:

Experience working in sales or field execution within a CPG and/or DSD environment
Proven ability to manage distributor relationships and drive in-market execution.
Strong communication, organizational, and follow-through skills
Comfort using data, scorecards, and reporting tools to inform decisions
Ability to influence without authority and hold partners accountable

KEY COMPETENCIES:

Build strong relationships with distributor partners and internal teams.
Influence cross-functional partners, drive execution, and align with stakeholders.
Take accountability for market performance, proactively identifying gaps and implementing solutions.
Provide hands-on leadership in the field, supporting Retail Sales Managers, through coaching, guidance, and development.
Assess market dynamics, identify growth opportunities, and develop clear strategies that drive volume, distribution, and retail execution.

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FAQs About Market Manager - Ohio Jobs at The Vita Coco Company

What is the work location for this position at The Vita Coco Company?

This job at The Vita Coco Company is located in Columbus, OH, according to the details provided by the employer. Some roles may also include multiple work locations depending on the requirement.

What pay range can candidates expect for this role at The Vita Coco Company?

Employer has not shared pay details for this role.

What employment applies to this position at The Vita Coco Company?

The Vita Coco Company lists this role as a Full-time position.

What experience level is required for this role at The Vita Coco Company?

The Vita Coco Company is looking for a candidate with "Director" experience level.

Does The Vita Coco Company allow remote work for this role?

Yes, this position at The Vita Coco Company supports remote work, giving candidates the flexibility to work outside the primary office location.

What benefits are offered by The Vita Coco Company for this role?

The Vita Coco Company offers Career Development for this position. Actual benefits may vary depending on the employer's policies and employment terms.

What is the process to apply for this position at The Vita Coco Company?

You can apply for this role at The Vita Coco Company either through Sonara's automated application system, which helps you submit applications 10X faster with minimal effort, or by applying manually using the direct link on the job page.