The following description is not intended as an exhaustive list of all responsibilities, duties and skills required of personnel so classified. Management retains the discretion of adding or changing the duties of the position at any time.
SUMMARYThe Marketing Associate will play a pivotal role in executing RIDE’s multi-channel marketing strategy. Reporting to the Marketing Manager, you will assist in creating compelling content, managing our digital presence, and coordinating high-impact events. This is an ideal role for a proactive communicator passionate about sustainability and eager to build a career at a high-growth, mission-driven company.
Key Responsibilities Campaign Support: Assist in the end-to-end planning and execution of marketing campaigns across digital (email, social), print, and event channels to drive lead generation and brand awareness.Content Creation & Brand Voice: Write and edit engaging blog posts, social media content, podcasts, and client newsletters. Ensure all materials reflect RIDE’s brand standards and compliance requirements. Digital Channel Management: Help manage website updates and social media platforms (LinkedIn, Twitter, etc.). Monitor community engagement and respond to inquiries in a timely, professional manner.Event Coordination: Support the logistics for webinars, industry trade shows, and client events, including booth coordination, promotional materials, and post-event follow-up. Data & Reporting: Maintain and track campaign performance. Prepare monthly reports on key metrics such as engagement rates, lead conversion rates, and web traffic.Internal Collaboration: Partner with internal teams to ensure consistent messaging and support cross-departmental growth initiatives. Administrative Support: Manage digital asset libraries, inventory for promotional materials, and provide general project support to the brand team as needed.
Qualifications & SkillsEducation: Bachelor’s degree in Marketing, Communications, Journalism, or a related field; OR an Associate degree with 3 years of equivalent professional experience.
Experience: 1–3 years of experience in marketing or communications (relevant internships count!)EV/Tech Passion: While a background in EV or transportation isn't required, a strong interest in the green energy transition and the "Future of Mobility" is essential. Digital Literacy: High proficiency in Microsoft Office (Excel/PowerPoint) and familiarity with digital marketing tools (e.g., Canva, Mailchimp, HubSpot, or similar CRM/Email platforms).Communication: Exceptional writing and editing skills with the ability to simplify complex technical concepts for a broad audience. Organizational Prowess: Ability to multitask and manage competing priorities in a fast-paced environment without sacrificing attention to detail.Team Mindset: A collaborative spirit with a focus on "Excellent Client Service" for both internal stakeholders and external partners
Travel: Up to 25%
Pay Range: $70,000-$75,000
Location: On site - Pasadena, CA
RIDE is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, national origin, ancestry, sex, gender, gender identity, pregnancy, childbirth or related medical condition, religious creed, physical disability, mental disability, age, medical condition, marital status, veteran status, sexual orientation, genetic information or any other characteristic protected by federal, state or local law. Our management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities, and general treatment during employment.
