Marketing & Communications Coordinator (69851)
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Overview
Job Description
JOB SUMMARY
The Marketing Communications Coordinator reports to the Director of Marketing & Communications and is a key member of the Development & Communications Team. Key responsibilities include implementing communications strategies that promote VOACC's fundraising efforts; housing, health & human services programs; and maximizing donor engagement. Supports the Development & Communications Team with hosting community events to grow VOACC's presence and support base.
RESPONSIBILITIES:
- Implement communications strategies that promote VOACC's fundraising campaigns, events and donor engagement
- Manage VOACC's monthly e-newsletter and social media presence for an external audience of donors and other stakeholders
- Collaborate with VOACC's external vendors to create digital and printed marketing collateral
- Efficiently manage and publish updates to VOACC's website, ensuring that the content is accurate, up-to-date, and engaging for the audience.
- Analyze various media markets to identify key reporters and influencers, targeting them for media outreach efforts to maximize VOACC's exposure and impact.
- Collaborate with team members to coordinate logistics planning, ensuring smooth execution of projects and events.
- Liaise with VOACC program staff to identify, gather and write consumer stories that demonstrate VOACC's impact
- Measure and report on the effectiveness of communications activities, engagement levels, and progress
- Occasionally capture video and photography of VOACC's consumers and staff as needed
- Occasionally craft compelling press releases and other articles
- Other duties as assigned
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