Marketing Automation Specialist
Automate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.1
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Overview
Job Description
Minimum Qualifications
- Hands‑on experience with leading marketing automation platforms such as Salesforce Marketing Cloud, Marketo, Eloqua, HubSpot, or Adobe Campaign.
- Experience designing, optimizing, and implementing sales, marketing, and commerce customer journeys.
- Strong understanding of data management, analytics, reporting tools, and performance measurement.
- Knowledge of privacy, consent, and global compliance regulations (e.g., GDPR, CAN-SPAM, CASL).
- Excellent communication, problem‑solving, and stakeholder management skills.
- Bachelor’s degree in Marketing, Computer Science, Information Systems, or a related discipline.
- Certifications in major marketing automation platforms (Adobe, Salesforce, HubSpot, Marketo).
- Experience working with API integrations, ETL pipelines, and data platform tools.
- Demonstrated success driving global solution rollouts and working with cross‑regional teams.
Responsibilities
- Build and optimize marketing automation workflows across platforms like Salesforce, HubSpot, Marketo, Eloqua, and Adobe Campaign.
- Translate business requirements into scalable marketing technology solutions, ensuring alignment with global marketing strategy.
- Manage privacy, consent, and preference center capabilities to meet global regulatory standards.
- Integrate core systems—including CDP, CRM, CMS, and analytics platforms—to support connected customer experiences and data-driven execution.
- Implement AI-driven measurement tools, telemetry, and web performance monitoring to evaluate campaign effectiveness and improve user experience.
- Partner with sales, marketing, and commerce teams to design unified customer journeys that support global business goals.
- Train and enable marketing teams on platform best practices, campaign optimization, and automation capabilities.
Preferred Skills
- Strong analytical and critical-thinking abilities.
- Excellent communication and stakeholder engagement skills.
- Ability to work both independently and collaboratively within cross-functional teams.
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Contact: mxavier@judge.comAutomate your job search with Sonara.
Submit 10x as many applications with less effort than one manual application.
